Shannon DeVito: Tik Tok is getting users into reading with this latest trend

from Early Edition with Ryan Bridge · host Newstalk ZB

Forget Facebook and Twitter, even Instagram should be worried.Tik Tok is where all the kids are these days.But it seems the popular app is encouraging more young people to read books.Book Tok has become a trend, where people post videos reviewing and recommending books.This has boomed in popularity, so much so that book sales have greatly increased.Joining us now from New York is director of books at Barnes and Noble Shannon DeVito it’s not just books that have been released in the same era as Tik Tok.“So many new readers are discovering or rediscovering books that in some cases have been on shelves for over a decade and it’s really heartening.”LISTEN ABOVESee omnystudio.com/listener for privacy information.

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This episode was published on July 8, 2021.

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