EPISODE · Jun 30, 2026 · 46 MIN
She Left Big Agency Life to Help Small Businesses | Reina Smith Media
from New York's Business Podcast · host New York's Business Podcast
After 10+ years working inside a large marketing firm, Angela Reina saw a problem that never sat right with her:Small businesses were paying real money for marketing help, but they often weren’t getting the same level of attention, strategy, or care as the bigger clients.So she started Reina Smith Media.Her mission is simple: bring big agency experience to small businesses that actually need someone in their corner.In this conversation, Angela talks about the real purpose of social media, the difference between views and actual conversions, why organic content is like planting seeds, and how paid ads can help businesses generate leads faster.We also got into the honest side of entrepreneurship: quitting her job, living off savings, learning the hard way, building a team, working with her mom, and why networking has been such a major part of her growth.What I appreciated most about Angela is that she does not treat small businesses like they are “too small” to matter.She believes marketing can be scaled, strategy can be practical, and local businesses deserve quality content just as much as the big brands do.Full episode with Angela Reina of Reina Smith Media is out now.#NewYorkBusinessPodcast #LongIslandBusiness #SmallBusinessMarketing #SocialMediaMarketing #ContentMarketing #ReinaSmithMedia #SmallBusinessOwner #Entrepreneurship #LocalBusiness #LongIslandEntrepreneurs
What this episode covers
After 10+ years working inside a large marketing firm, Angela Reina saw a problem that never sat right with her:Small businesses were paying real money for marketing help, but they often weren’t getting the same level of attention, strategy, or care as the bigger clients.So she started Reina Smith Media.Her mission is simple: bring big agency experience to small businesses that actually need someone in their corner.In this conversation, Angela talks about the real purpose of social media, the difference between views and actual conversions, why organic content is like planting seeds, and how paid ads can help businesses generate leads faster.We also got into the honest side of entrepreneurship: quitting her job, living off savings, learning the hard way, building a team, working with her mom, and why networking has been such a major part of her growth.What I appreciated most about Angela is that she does not treat small businesses like they are “too small” to matter.She believes marketing can be scaled, strategy can be practical, and local businesses deserve quality content just as much as the big brands do.Full episode with Angela Reina of Reina Smith Media is out now.#NewYorkBusinessPodcast #LongIslandBusiness #SmallBusinessMarketing #SocialMediaMarketing #ContentMarketing #ReinaSmithMedia #SmallBusinessOwner #Entrepreneurship #LocalBusiness #LongIslandEntrepreneurs
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She Left Big Agency Life to Help Small Businesses | Reina Smith Media
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