Shifting a Design Business in a New Direction [Traffic Talk]

For this episode of Traffic Talk the question is Where should I start when moving my business in a new direction? Here’s some background: Currently Kyle offer icon design. It’s something he's interested in and have had a passion for sharing with others, but I’ve realized two things recently: It’s not the icons that motivate Kyle, it’s the idea of people having an excellent experience. Kyle wants to do more for the world than push the idea of well designed icons. That’s such a small and generally unknown area of experience. Kyle is shifting his business to helping other business owners develop unique and meaningful web experiences that speak directly to the people they serve.   Here’s the problem: Should Kyle focus on the site? New blog posts? It all feels a bit overwhelming.   Kyle Adam's Website: https://kyleadams.me/ Behance Creative Portfolio: https://www.behance.net/ Internet Archive: https://archive.org/ Seanwes: https://seanwes.com/ TheFutur: https://www.thefutur.com/ Blind Agency: https://blind.com/