Short 47: What Are The Most Common Misinformation Strategies? - with Plant Based News Founder, Robbie Lockie

How does misinformation shape our choices in food? Robbie Lockie breaks down the tactics used to mislead consumers, from distorting scientific facts to creating fear around plant-based foods. He explains the importance of media literacy and why it’s crucial to verify sources before sharing information. Robbie also highlights the role of the meat industry in pushing disinformation and contrasts this with the more grassroots spread of misinformation in the plant-based space. In just 9 min, we explore how transparency and awareness can combat misleading narratives in the food industry. Listen to the full episode with Robbie ⁠⁠here⁠⁠. 👋 GET IN TOUCH WITH US 👥 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Linkedin⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠📸 Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🌎 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠