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EPISODE · Sep 24, 2025 · 24 MIN

Should we pay people to walk?

from Chicago Booth Review Podcast

One way health policymakers can get people to exercise more is to pay them. But should we pay greater amounts to people who exercise more, and smaller sums to those who do less? Rebecca Dizon Ross tells us about her research on personalizing incentive payments to try to encourage exercise. Does getting people to choose their own exercise targets and financial compensation encourage them to walk more?

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Should we pay people to walk?

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How long is this episode of Chicago Booth Review Podcast?

This episode is 24 minutes long.

When was this Chicago Booth Review Podcast episode published?

This episode was published on September 24, 2025.

What is this episode about?

One way health policymakers can get people to exercise more is to pay them. But should we pay greater amounts to people who exercise more, and smaller sums to those who do less? Rebecca Dizon Ross tells us about her research on personalizing...

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