Should You Branch Out or Niche Down?

On today’s show, we chat with Christine, the founder of Bryant Creative Company. Christine has a nice freelance business where she works on graphic design and branding for her clients.  But over time, Christine has also begun to offer additional services such as web design—which, frankly, she doesn’t enjoy as much and she’s not as good at. That brings up a whole lot of questions on our call such as: should I outsource jobs that aren’t a fit? Or should I decline them altogether? If you’re not sure whether to expand your service offering or double down on what you do best then this episode, where we're joined by special guest coach Matt Olpinski, is for you. Get your own on-air coaching call We'd love to feature your business and offer some free on-air advice for growing your business. To see if you're a good fit, click here. Leave us a review on Apple Podcasts: If you enjoy the show, can you do us a favor and leave us an honest rating and review on Apple Podcasts? We'll love you forever. Click here to leave a review. Support our sponsors so we can keep airing new episodes: The Information — a premium tech and global business news publication for founders and business leaders in any stage of growing their business. LinkedIn Jobs — Find the right person with LinkedIn Jobs. Gusto - The all-in-one people platform for payroll, benefits, HR. Business Wars — The real story of what drives big companies to new heights — or to ruin. Dripify — Premium learning platform for entrepreneurs. SolidGigs — Get more freelance jobs. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launches, and events. For more information on how The Podglomerate treats data, please see our Privacy Policy.  Since you're listening to Freelance to Founder, we'd like to suggest you also try other Podglomerate shows surrounding entrepreneurship, business, and careers like Rocketship.fm and Creative Elements. Learn more about your ad choices. Visit megaphone.fm/adchoices