Show 45 - Building a Modern Marketing Organisation of The Future

Recorded at MOI's Disrupt Forum in London, where the topic of the evening was 'Building a modern marketing organisation of the future', Russell Goldsmith spoke with the four panel members before they took to the stage; Lorraine Graves, Head of Marketing for Cloud Infrastructure Services at Capgemini; Gemma Davies, Marketing Director of Apttus; Scott Allen, CMO at Microsoft UK and Julia Porter a Business Adviser and Board Member of the Direct Marketing Association. Russell was also joined by Joel Harrison, Editor of B2B Marketing, plus he caught up with MOI's MD Matt Stevens on Skype from Singapore. Disrupt is a regular series of dinner discussions run by MOI, our sponsors for this episode, where you can discover the trends, techniques and ideas driving B2B marketing success in a disruptive world. To find out more details about these events and more on what MOI do for their clients, visit www.moi-global.com