Show 49 - Robotics; Branded Content; Latin America to Europe; Fearless Girl

In the final episode of our series of shows produced at Cannes Lions 2017, Russell Goldsmith spoke in the first part of the show with Chris Clarke of DigitasLBi and Dr Heather Knight about Robotics. In part 2 he interviewed Catherine Balsam Schwabar, Chief Content Officer at Mattel on the topic of Branded Content and all things Barbie! For the final part of the podcast, Russell met with Pablo Walker, President of McCann Worldgroup Europe for a chat about the culture differences between Latin America and Europe and to find out a little more about the 3 x Grand Prix winning campaign, 'Fearless Girl'. Many thanks go to Capstone Hill Search, our sponsors for these Cannes Lions episodes. Please visit - www.capstonehillsearch.com