Show 62 - The Content State Of Mind - Attitudes to Branded Content

from the c-suite podcast · host the c-suite podcast

Russell Goldsmith welcomes back to the show James Erskine, Managing Director of The Big Shot, to discuss the findings of his agency's latest research into consumer attitudes to branded content. They were joined by Hannah Bourne, Marketing Director Children's at Penguin Random House UK.

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This episode was published on January 27, 2018.

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