Slik økte en B2B-bedrift salget med 52 % gjennom inbound marketing

Lager- og industrisystemer (LIS) var de første i sin bransje til å satse metodisk og langsiktig på inbound marketing. Økonomisjef Sue Kristiansen forteller hva som ligger bak suksessen, hvordan de har lykkes med å nå svært smale målgrupper, og ikke minst hvordan de har involvert selgerne for maks effekt. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Mar 10, 2020

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Slik økte en B2B-bedrift salget med 52 % gjennom inbound marketing

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