SLS: New Podcast Listening Research, Spotify Update

Spreaker Live Show #150 for March 14th, 2018Show Duration: 50 minutesHost: Rob Greenlee, Head of Partnerships, Voxnest and Spreaker @robgreenlee - rob(at)voxnest(dotcom)Co-Host: Alex Exum, Host of “The Exum Experience Podcast” on SpreakerWe stream LIVE every Weds at 3 Pacific /6pm EST from SpreakerLiveShow.com- I have dropped episode numbering in our episode titling as of last week’s show episode - please give me feedback on this..- Why show download numbers look very low lately - Is getting partially hosted on Dynamo- Please save the date for the unveiling of the first Edison Research/Triton Digital Infinite Dial Canada webinar, which will take place on Wednesday, April 4th, at 2 PM Eastern. https://register.gotowebinar.com/register/9035380127112631554- In NYC next week at RAIN Podcast Business Summit on March 22nd - one day conference that Voxnest is sponsoring.- Then soon after is http://NABShow.com in Las Vegas - April 7-12- Then World Wide Radio Summit in LA May 2-4- PodSummit in Edmonton, Canada May 5thShow Today:- Latest 2018 Podcasting Research: Share of Ear from Edison Dissected - Podcasting Stories, Challenges and Opportunities of the week- Spotify Submissions Update- Latest 2018 Podcasting Research Data Released - Share of Ear from Edison - The 2018 Infinite Dial Study by Edison Research and Triton Digital® unveils the latest research in digital audio, social media, mobile, smart speakers, and podcast consumption.- The two most talked-about sectors in audio today – podcasting and Smart Speakers – post significant gains in this year’s Infinite Dial study from Edison Research and Triton Digital.- Podcasting continues to steadily grow, as 44% of Americans 12+ now say they have ever listened to a podcast, up from 40% from last year. - The average number of podcast shows being listened to is up to 7 from 5 prior years- Typically podcast listeners listen to 80% of episodes they actually consume- Podcasting’s in-car gains continue as well: a year ago, 18% of podcast listeners described the car as the place they most often listened to podcasts; this year, that number is 22%.- This year’s report spotlights the growth of Smart Speakers, voice-controlled devices such as the Amazon Echo and Google Home. - Today, 18% of Americans 12+ (an estimated 51 million people), live in households that have at least one Smart Speaker. This means that Smart Speaker ownership has more than doubled from 7% just one year ago, which shows - Smart Speaker adoption is at a faster rate than the early days of the smartphone, which showed only 4% growth in a comparable timeframe.- Monthly Online Radio audience is now 180 million Americans, or 64% of Americans 12+, due to growth in Spotify, Apple Music and Alexa-driven Amazon Music listening.- Despite the rise of other services, Pandora continues to lead in the online radio space—31% of Americans have listened in the past month they are poking around Podcasting- The portion of Americans 12+ using Facebook has declined from 67% to 62%- As Smart Speaker ownership rises there is a continued decline in standalone radio ownership (29% do not own an AM/FM radio in the home)44% of Americans 12+ have ever listened to an audiobook- http://www.edisonresearch.com/infinite-dial-2018/- Podcasting Stories/Tips of the Week Getting more concerned about audio quality and raising the audio quality on the show to a higher levelSeems like having great production elements is needed these days to compete - Spotify Submissions Update FYI - we are creating unique RSS feeds for Spreaker show inclusion in appending your feed URL with “-Spotify” at the end of that URLSecond submission list is being built now (getting submitted end of the week), so if you would like to be included and are not currently on a dynamic ad insertion monetization platform and does not have unlicensed music in your show then you can submit your show to me - [email protected] or [email protected]/Voxnest Links:https://VoxNest.comhttp://blog.spreaker.comhttp://SpreakerLiveShow.comhttps://Spreaker.comEmail: rob at voxnest.comSend Questions and Comments to:Twitter: http://twitter.com/spreaker using #SpreakerLiveTwitter: http://twitter.com/VoxNestTwitter: http://twitter.com/robgreenleeTwitter: http://twitter.com/alexeum Tech Support: support at spreaker.com