SLS98: How To Avoid The Podfading Fate

Spreaker Live Show #98 for Jan 18th, 2017 Our Topics This Week: - How To Avoid The Podfading Fate - Listener Comments and Feedback Show Duration: 24 minutes Host: Rob Greenlee, Head of Content, Spreaker @robgreenlee - rob(at)spreaker(dotcom) Spreaker has a Blog at Blog.Spreaker.com - Launches beta Ad Revenue Sharing Program Main topic this week: “How To Avoid The Podfading Fate” What is Podfading? Why Should You Care? How To Avoid It? What is Podfading? -For years podcasting usage stats have shown that a large percentage of new podcasts do what’s called Podfade after about 7 episodes. This term means slowing down in publishing new episodes to your feed. This is a very common issue for all podcasters, even those who have been podcasting for a long-time. -Causes: Run out of stuff to talk about -Cause: Live gets in the way -Cause: Too much work to get an episode out -Family obligations getting in the way -Full-Time job not allowing you time to produce your show. -Too much post recording editing and publishing work.. Causes burnout! -Run out of money -Did not plan your show to streamline all processes and distribution methods to be as efficient as possible Why Should You Care About Podfading? -Can be embarrassing to family and friends to quit so fast -Wasting time, money and energy -Missed opportunities that come from creating a great podcast How To Avoid It? -Plan ahead -Pick a topic or show theme that you have deep knowledge about and connections to potential interesting guests -Find a co-host -Find an easy to publish podcast file host -Easy to use recording setup/equipment -Get an agreement with your wife/husband and kids that a certain day and time each week is podcast time -Commit to doing at least 100 episodes before you would consider podfading -Don’t pre-record a bunch of episodes before you launch your show -Don’t worry too much if the first few episodes are just not that good -Don’t really start promoting your show until episode 5-10 depending on feedback -Do anything and everything to get audience feedback How To Restart a Podfaded Show? -Don’t do it -If you must, then change your artwork and maybe event the name of the show. -Then get planning for what it is you are going to do different that will not lead to podfading this time. Listener Comments from SLS97: Ad Revenue Share Program beta launched Francesco Baschieri I guess it will work differently for live content and for pre-recorded. For LIVE the ad-insertion point can simply be triggered by pushing a button Spreaker Live Show Francesco, You are right about Live insertions, did not cover that. It will be an interesting topic for a future episode. Linda Irwin I think seven #tags would be good. Comedy, parody, music, spoof, skits and add humor, funny. Linda Irwin I would want control over ad insertion points. Linda Irwin There is a rumor that Google is going to buy SoundCloud . . . wonder what changes that is going to bring. Spreaker Links: http://Adore.fm http://blog.spreaker.com http://SpreakerLiveShow.com https://Spreaker.com rob at spreaker.com Send Questions and Comments to: Twitter: http://twitter.com/spreaker using #SpreakerLive Twitter: http://twitter.com/robgreenlee Twitter: http://twitter.com/alexeum Tech Support: support at spreaker.com