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EPISODE · Jul 4, 2014 · 37 MIN

Social CRM: How Marketing Can Benefit From Social Media and CRM

from Social Media Marketing Podcast

Do you want to know more about your customers and prospects so you can serve them better? Are you wondering what social CRM is and how your business can benefit from it? In this episode, I interview Kyle Lacy, director of global content marketing and research at Salesforce ExactTarget Marketing Cloud. He's authored numerous books, including Twitter Marketing for Dummies and Social CRM for Dummies.  Show notes: https://www.socialmediaexaminer.com/100See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want to know more about your customers and prospects so you can serve them better? Are you wondering what social CRM is and how your business can benefit from it? In this episode, I interview Kyle Lacy, director of global content marketing and research at Salesforce ExactTarget Marketing Cloud. He's authored numerous books, including Twitter Marketing for Dummies and Social CRM for Dummies.  Show notes: https://www.socialmediaexaminer.com/100

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This episode is 37 minutes long.

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This episode was published on July 4, 2014.

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Do you want to know more about your customers and prospects so you can serve them better? Are you wondering what social CRM is and how your business can benefit from it? In this episode, I interview Kyle Lacy, director of global content marketing...

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