Social Genius brought to you by Drunk On Social-Aviva Sonenreich - Zero to 1 Million: How to Reach 1M Followers on Tik Tok- EP 74

Aviva Sonenreich - Zero to 1 Million: How to Reach 1M Followers on Tik Tok This is a one off episode of a webinar interviewing Aviva Sonenreich; She comes from the commercial side of real estate which is completely different especially in the Social Media world. She is an anomaly and very very smart. Don’t miss her valuable insights!   Episode Highlights: Aviva introduces herself. She has a company called “The Warehouse Hotline” which is a warehouse exclusive real estate brokerage. Aviva had a previous career in music and learned marketing strategies in doing that. Aviva talks about how far behind commercial real estate is in terms of reaching on the Internet, so much untapped capacity and opportunity. Jeff asks Aviva when she got into commercial real estate. There was a little overlap with her music career but her music career ended during COVID. Aviva likes to study algorithms and know where the best return is going to be on her efforts with Social. When you look at the history of apps, you can learn some of the trends and think wellabout what strategies you make. Aviva desires to help people everywhere learn and get into commercial real estate. Tristan asks Aviva to talk about where others could start with consistency to get something going. Have you heard of YouTube University? Aviva has a lot to share about it. What nugget of strategy applies to all Social Media platforms? How important is the watch time metric? Tristan asks Aviva if she takes time to research what to post and how she brings it together. Social Media is a long game. You have to authentically enjoy what you’re doing and what you’re  talking about. Aviva shares her video techniques and editing. What is crushing it right now? Where do you need to shift your focus? Jeff says he has noticed that Aviva’s content doesn't necessarily have a rhyme or Reason and asks Aviva to talk about it. If you overthink, you’re not alone. Tristan debunks it and has some advice along with Aviva. Some of her best videos were created in a few minutes and showed her to stop Overthinking. Be a little more spontaneous! Jeff asks Aviva to share her take off moment. Aviva says its a shame to not repost your content. “It is hard to build a following if you don't have a niche”, Aviva says. Tristan reviews some of Aviva’s content and how she processes all of the responses and engagement. How long should your posts be? Define your goals. Are you staying true to what your message is even if it's not blowing up statistic wise. Think about the value of engagement.  Tristan asks Aviva what she is focusing on for the remainder of the year. Resources Mentioned: Business Video School: https://www.bizvideoschool.com/ Drunk on Social Website: www.drunkonsocial.com Drunk on Social Facebook: https://www.facebook.com/groups/136264191062786/  Drunkon Social Instagram: https://www.facebook.com/groups/136264191062786/  Jeff Pfitzer Instagram: https://www.instagram.com/jeffpfitzer/  Jeff Pfizer TikTok: https://www.tiktok.com/@jeffpfitzer?lang=en  Tristan Ahumada Facebook: https://www.facebook.com/labcoatagents  TristanAhumadaYouTube: https://www.youtube.com/channel/UCJ6o6B5JPEBP57hu9VdzT4Q Lab Coat Agents Facebook Group: https://www.facebook.com/groups/labcoatagentsR Lab Coat Agents Twitter: https://twitter.com/LabCoatAgents Lab Coat Agents Instagram: https://www.instagram.com/labcoatagents/  Follow Aviva Sonenreich https://www.tiktok.com/@realestatesource https://www.instagram.com/realestatesource_/ https://www.facebook.com/miami2aviva https://twitter.com/miami2aviva_ https://www.youtube.com/channel/UCkIsZ097ooWj53MoXjGrs-g Kim Kardashian house TT video with 8.5M views, 1.4M likes, 8692 comments and 12.4K shares https://www.tiktok.com/@realestatesource/video/6943759893308443910?_t=8UVGcIzIfK5&_r=1 Tax Fax TT video with 644.2K likes, 166.8K shares, 9973 comments https://www.tiktok.com/@realestatesource/video/7077378273671384362?is_from_webapp=1&sender_device=pc&web_id=7056977467156710918 Social Genius Ultimate Package...we have editing services! https://drunkonsocial.com/hire-us