Social Genius brought to you by Drunk On Social-Is Social Media Shifting Towards Local Influencers Who Stream Live?- EP 78

Is Social Media Shifting Towards Local Influencers Who Stream Live? Is there a trend away from the influencer job title? People are shifting their preferences in what they are looking for in Social Media; What does it mean for your business and how you share your personal life too? As you expand it needs to be a part of what people are expecting from you; Tune in with Jeff and Tristan today to hear how to do that best. Episode Highlights: Tristan explains how he feels about a recent projection made in the shift of who and what will be most popular on Social. Jeff talks about how a bartender sharing her normal life is finding success. What are people really looking for with Social Media content? How should you adjust? Jeff brings up geotagging again and reviews the importance. 06:28 What about streaming live? Have you incorporated yet or how could you? It could help you gain more followers. Jeff reviews how you use pillars to make it all work together. What ways can you lean into your geographic area and post to gain traction with followers? Tristan summarizes the main opportunities right now with Social.  How do you get further bumped up the feed with geographical content? TikTok released an article about its insights data tool that Jeff and Tristan help dissect. Tristan asks Jeff to share the story about how he is doing home highlights and how well it is working. Tristan mentions glasses in the past from SnapChat and Facebook and how maybe it came out a little earlier than its time but could come back around. Keep expanding your thinking on how things may change and expand; Keep being open to testing things out to know what works. Why is it so much easier to purchase on Instagram? What re-post feature is Instagram testing? What are Meta’s new insights on algorithms?  What are Daily Shots? Resources Mentioned: Business Video School: https://www.bizvideoschool.com/ Drunk on Social Website: www.drunkonsocial.com Drunk on Social Facebook: https://www.facebook.com/groups/136264191062786/  Drunkon Social Instagram: https://www.facebook.com/groups/136264191062786/  Jeff Pfitzer Instagram: https://www.instagram.com/jeffpfitzer/  Jeff Pfizer TikTok: https://www.tiktok.com/@jeffpfitzer?lang=en  Tristan Ahumada Facebook: https://www.facebook.com/labcoatagents  TristanAhumadaYouTube: https://www.youtube.com/channel/UCJ6o6B5JPEBP57hu9VdzT4Q Lab Coat Agents Facebook Group: https://www.facebook.com/groups/labcoatagentsR Lab Coat Agents Twitter: https://twitter.com/LabCoatAgents Lab Coat Agents Instagram: https://www.instagram.com/labcoatagents/  Resources Cocomocoe's surface-level thoughts as the future of TikTok stars! https://www.tiktok.com/t/ZTR5mLHMJ/ TikTok Adds More Regional Trend Insights to its ‘TikTok Insights’ Data Tool https://drunkonsocial.com/f/tiktok-adds-more-regional-trend-insights-to-its-data-tool Instagram Confirms That it is Testing a ‘Re-Post’ Feature for the Main Feed https://drunkonsocial.com/f/instagram-confirms-test-of-re-post-feature Meta Provides New Insights Into How its Video Distribution Algorithms Work https://drunkonsocial.com/f/meta-provides-new-insights-into-its-video-distribution-algorithms