EPISODE · Dec 4, 2019 · 12 MIN
Social Media's Dirty Laundry: How Social Media Slows Down Business Productivity
from Insurance Broker and Consultant Supporting Business Owners · host Clarence Nappier, Insurance Broker & Consultant
At best, social media is an inexpensive way to advertise products and services. Top social media challenges: The name is wrong because selling is never social, people do not make big ticket, high price item purchases based on social interactions. People who make big ticket, high price item purchases are not searching for legal, accounting, dental, plastic surgery, insurance or real estate purchases on social media. Most people on social media are people trying to selling to others who are trying to sell their products and services on social media. It’s like going to a convention and trying to sell your great book to other authors in attendance trying to sell their great books. At worst, and this statement borders conspiracy theory, social media was created to slow down productivity.
What this episode covers
At best, social media is an inexpensive way to advertise products and services. Top social media challenges: The name is wrong because selling is never social, people do not make big ticket, high price item purchases based on social interactions. People who make big ticket, high price item purchases are not searching for legal, accounting, dental, plastic surgery, insurance or real estate purchases on social media. Most people on social media are people trying to selling to others who are trying to sell their products and services on social media. It’s like going to a convention and trying to sell your great book to other authors in attendance trying to sell their great books. At worst, and this statement borders conspiracy theory, social media was created to slow down productivity.
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Social Media's Dirty Laundry: How Social Media Slows Down Business Productivity
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