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EPISODE · Jan 27, 2010 · 33 MIN

Social Strategist Stuart Foster

from Cover Story · host WMR.FM

Jiyan welcomes Stuart Foster, Social Strategist at Mullen and founder of the Lost Jacket Blog, about some recent blog posts he posted on how Viral marketing does not exist unless your content actually goes viral, plus Why would you pitch a story when you could create your own.They also discuss influencer relations, convergence, social media influence in PR and more.

Episode metadata supplied by the publisher feed · Published Jan 27, 2010

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Social Strategist Stuart Foster

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