SOLO | Make Money by Using Interviews to Get Into Any Room, part 2

On this solo episode, host Travis Chappell breaks down how he’s used his podcast—and now broader interview content—as an “access machine” to land invitations into high-level rooms he once felt wildly underqualified to be in. He shares real stories, including a private dinner in Las Vegas with a near–billionaire founder and a team interviewing Tom Brady, to illustrate how consistent interviewing builds relationships, opens doors, and compounds over years. If you’re an entrepreneur, side hustler, or creator who feels overlooked despite your skill set, this episode shows you how to use interviews strategically to connect with anyone. On this episode we talk about: How a simple podcast interview in 2018 led to years of events, dinners, and high-level introductions in Las Vegas and beyond. Why your show—podcast, YouTube series, or short-form interview format—is an excuse to initiate conversations that would otherwise never happen. The difference between a “media company” podcast and a “business development” podcast and why most entrepreneurs should choose the latter. The guest ladder strategy: moving from tier one contacts at your level to progressively higher-profile guests using social proof and introductions. How to prepare for big-name interviews so you earn referrals, intros, and deeper friendships instead of wasting a rare opportunity. Top 3 Takeaways Your show is an access tool, not just a content machine. When you treat your podcast or interview series as a way to build relationships, it becomes a vehicle for entering rooms, deals, and networks you’d never reach through cold outreach alone. Climb the guest ladder with courage and volume. Start with people at or just above your level, ask them for introductions, then leverage those names as social proof when reaching up to bigger guests—sending 100 thoughtful DMs beats quitting after three. Earning repeat access requires real preparation. High-level guests introduce you to their network only if your interview feels thoughtful, relationship-driven, and respectful of their time, not like a surface-level clip grab. Notable Quotes “Your podcast is not just a content machine—it’s an access machine if you can use it correctly.” “We don’t want to solve for luck; we want to solve for what will work over a long period of time and then cross our fingers and hope we get lucky along the way.” “The courage to send the first message is often the only thing standing between you and conversations with high-quality people.” Connect with Travis Chappell: LinkedIn: https://www.linkedin.com/in/travischappell Twitter/X: https://twitter.com/traviscchappell Instagram: https://www.instagram.com/travischappell Other: https://travischappell.com Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at gohighlevel.com/travis. Learn more about your ad choices. Visit megaphone.fm/adchoices