EPISODE · Feb 28, 2022 · 25 MIN
Soup-To-Nuts Podcast: How does gender influence sales of sports, diet and fitness products?
from FoodNavigator-USA Podcast · host William Reed Ltd
Spring is around the corner which means diet food and fitness marketers will soon begin pressuring women to swap favorite foods with low-calorie, low-carb and low-sugar alternatives to help “get their beach bodies back,” and encouraging men hit the gym with a protein shake to help melt away their winter weight.
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Soup-To-Nuts Podcast: How does gender influence sales of sports, diet and fitness products?
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