Speaking on Business: BookSmarts Accounting & Bookkeeping

This is Derek Miller, Speaking on Business. Since 2008, BookSmarts Accounting and Bookkeeping has helped hundreds of clients and companies grow. Thanks to their women-led team, BookSmarts continues to earn awards and recognition from companies like Forbes and Accounting Today. Founder and Owner, Jenny Groberg, joins us with more. Jenny Groberg: BookSmarts is a women-owned and led accounting and bookkeeping firm redefining the financial services industry by delivering remote fractional accounting support to businesses of all sizes. I started BookSmarts when I couldn’t find work that fit around motherhood. That idea became a thriving team of women driving success for clients nationwide. BookSmarts isn’t just balancing books — we’re changing companies and communities. Whether modernizing family office operations, preparing a fast-scaling eCommerce company for aggressive growth, or supporting hundreds of franchisees nationwide, we meet clients where they are and take them where they want to go. Our impact hasn’t gone unnoticed. We’ve been featured in Forbes, INC., Entrepreneur, and The Wall Street Journal, and was recognized as one of 100 Utah Companies Championing Women. Flexible careers and high-quality accounting don’t have to be mutually exclusive. That’s why we’re committed to helping women thrive at work, while helping businesses thrive financially. Learn more at BookSmartsPro.com. Derek Miller: BookSmarts is transforming the financial services landscape by providing flexible, top-notch accounting solutions. Their commitment to supporting women in the workforce continues to make a meaningful, lasting impact on communities. I'm Derek Miller, with the Salt Lake Chamber, Speaking on Business. Originally aired: 6/5/25