Speaking on Business: Growl

This is Derek Miller Speaking on Business. With new customer expectations and consumption channels, the customer journey is increasingly more complex across marketing, sales, and service teams. While technology can help ease these complexities, when software is cobbled together, it creates siloed teams, inaccurate data, and a disjoined experience. That’s where GROWL comes in. CEO Greg Olson joins us with more. GREG OLSON: GROWL has been in business for over 13 years with offices in Salt Lake City and Grand Junction, Colorado. We empower businesses to tell their story and maximize revenue through software utilization. GROWL’s marketing and technology solutions are crafted, not cobbled. We implement advanced software like HubSpot to create a connected customer experience and establish a single source of truth for data. This enables businesses to initiate the right conversations with the right people at the right time, making meaningful relationships throughout the customer journey. Here is a stat for our listeners. Businesses that have an integrated marketing, sales, and service tech stack see a 51% increase in deals won compared to customers that have a siloed tech stack. Beyond marketing and sales software implementation, we focus on marketing and sales strategy. We build trackable cross-channel campaigns that increase our clients’ bottom-line and shorten sales cycles. Find out more at growlagency.com/slcc DEREK MILLER: GROWL is a marketing agency rooted in technology and passionate about helping customers put their clients at the center of business decisions. I’m Derek Miller with the Salt Lake Chamber, Speaking on Business. Originally aired: June 28, 2023