Speaking on Business: GSBS Architects

This is Derek Miller, Speaking on Business. If you’ve traveled through Salt Lake City's revitalized Central 9th, you’ve seen the work of architect Jason Foster. Now part of GSBS Architects, his firm Atlas Architects brings a new and fresh perspective. Jason Foster joins us to share how the partnership will benefit Salt Lake. Jason Foster: When Atlas began in 2008, we wanted to focus on urban projects more “human” in scale than downtown high-rises. Central 9th, just a few blocks south of downtown, provided that opportunity. Fifteen years ago, it was a gritty strip of auto-body shops and warehouses. Few people lived there or bothered using the 900 South TRAX stop. Today, hundreds of housing units have been added. Award-winning restaurants and bars like Water Witch and Nohm are must-visits. Infinite Scale, SpyHop, and Bicycle Collective brought jobs and activities. The City then built the 9-Line trail and street improvements. Central 9th is now a bustling, interesting neighborhood where people want to live, work, and hang out. I previously worked at GSBS and knew they shared our vision and values, so joining forces was a no-brainer. Together, we’re excited to expand our vision and reach to help improve communities – and their “interesting edges” – throughout Utah and beyond. Derek Miller: With the merger of Atlas and GSBS Architects, clients gain a team with expanded expertise and a shared commitment to thoughtful, community-focused design. To learn more visit GSBSArchitects.com. I'm Derek Miller, with the Salt Lake Chamber, Speaking on Business. Originally aired: 5/21/25