Spending Money to Make Money, Goal Pressure & Hustle Culture With Lizzie Gordan

This episode is a raw one – and honestly, one of the most unfiltered conversations I’ve had on the podcast so far.I’m joined by Lizzie, founder of B.X.M, and a former client of mine. We sat down to talk about her business journey, but the conversation quickly took a turn into some deep, honest territory that I think so many founders will relate to.We talk about the real emotional weight of launching a business, what happens when life throws curveballs during your set-up phase, and the unspoken pressure that hustle culture places on entrepreneurs to constantly be "on" and hitting goals.In this episode, we unpack:The truth behind “you have to spend money to make money”What happens when your motivation dips – and life gets in the wayThe pressure to constantly be achieving vs giving yourself graceWhy toxic hustle culture is harming founders more than helping themHow Lizzie built her brand while navigating personal challengesWhether you’re in your first year of business or just feeling the pressure to keep pushing, this conversation is your reminder that it’s okay to pause, reset, and do things your way.🖤 Check out Lizzie & B.X.M:Website: iambxm.comInstagram: @iamb.x.m🎧 Found this conversation helpful? Subscribe, share with a fellow founder, or drop us a message with your thoughts – we’d love to hear from you.Support the showThe Freedom Method Podcast is for women on a journey to find freedom through online business. Whether you're in a 9-5 or you're already a female entrepreneur, but your business is feeling anything but free - this podcast helps you build an online business that works for you, not one you work for.Hosted by Sophie Biggerstaff - online business coach, strategist, and founder of the Freedom Model Method.Subscribe for real female entrepreneur stories, practical strategies, and conversations about building an online business.Find Your Starting Point:🔍 Take My FREE Quiz: https://onlinebusinessschool.itssophiebiggerstaff.com/freedom-seekers-quiz📖 Grab My Playbook: https://onlinebusinessschool.itssophiebiggerstaff.com/freedom-founder-playbook🎓 Work With Me: https://www.itssophiebiggerstaff.com/#workwithmeConnect:🗣️ LinkedIn: https://www.linkedin.com/in/sophie-biggerstaff-business-coach/📸 Instagram: https://instagram.com/itssophiebiggerstaff