EPISODE · May 12, 2026 · 14 MIN
SPONSORED EPISODE: Know your Buyer & Grow your Lot
from Auto Remarketing Podcast · host Cherokee Media Group
In this insightful episode of the Auto Remarketing Podcast, Auto Trader and KBB executives Elizabeth Stegall and David Lumpkin share findings gleaned from Cox Automotive's unique research into shoppers who buy from Independent Dealers. Learn how shifting buyer expectations connect to trust and profitability—turning clicks into customers. You'll get steps you can apply to your business right away. The full research will be presented and available at next month's NIADA Convention.
What this episode covers
In this insightful episode of the Auto Remarketing Podcast, Auto Trader and KBB executives Elizabeth Stegall and David Lumpkin share findings gleaned from Cox Automotive's unique research into shoppers who buy from Independent Dealers. Learn how shifting buyer expectations connect to trust and profitability—turning clicks into customers. You'll get steps you can apply to your business right away. The full research will be presented and available at next month's NIADA Convention.
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SPONSORED EPISODE: Know your Buyer & Grow your Lot
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