SPOTLIGHT - Patagonia, "Don't buy this jacket"

What this episode covers

Perchè, parlando di Patagonia oggigiorno, è inevitabile fare riferimento al salmone selvatico? In questo episodio di Spotlight, Giovanni Gerolin racconta l'attivismo dietro la storia di Patagonia, discostandosi al contempo dall'idea generale di pubblicità solo come mezzo di mera vendita: da "purché se ne parli" a "perché se ne parli", nel vero spirito di Patagonia. Questo è solo uno dei tanti podcast MARKETERs Live. Continua a seguirci su Facebook, Telegram e Spotify: https://www.marketersacademy.it/marketers-live/

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Frequently Asked Questions

How long is this episode of MARKETERs Live?

This episode is 8 minutes long.

When was this MARKETERs Live episode published?

This episode was published on May 20, 2021.

What is this episode about?

Perchè, parlando di Patagonia oggigiorno, è inevitabile fare riferimento al salmone selvatico? In questo episodio di Spotlight, Giovanni Gerolin racconta l'attivismo dietro la storia di Patagonia, discostandosi al contempo dall'idea generale di...

Can I download this MARKETERs Live episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.