Startups like Pictory Tap LLMs to Improve Your Marketing Workflow

from Decoding AI for Marketing · host Greg Stuart, Rex Briggs, Vikram Chalana

Vikram Chalana, CEO of Pictory, says the future of marketing - and all content - is video. He looked at the ways in which AI could increase efficiency for content creators, and that was the inspiration behind the company. Pictory makes video creation easier by allowing the average business user to repurpose existing content like articles and white papers and make videos to publish across multiple channels. Chalana explains how their technology works, how it helps SMBs, and where he wants the space to go next.For Further Reading: Pictory10 “Best” AI Tools for Business (May 2024)The Times Sues OpenAI and Microsoft Over A.I. Use of Copyrighted WorkInside Big Tech's underground race to buy AI training dataElevenLabsPOSSIBLE Listen on your favorite podcast app: https://pod.link/1715735755

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This episode is 34 minutes long.

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This episode was published on June 4, 2024.

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