EPISODE · May 22, 2025 · 49 MIN
Staying Iconic: How Mary Kay Blends Legacy, Innovation & Purpose
from Direct Approach with Wayne Moorehead · host Direct Selling News
Wayne Moorehead speaks with Mary Kay executives Dr. Lucy Gildea and Tara Eustace about keeping a legacy brand modern, relevant and impactful. Discover how Mary Kay fuses science-backed products, digital transformation and timeless purpose to empower women worldwide. With a 60-year foundation, they share how community, innovation and authenticity drive global success.
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Staying Iconic: How Mary Kay Blends Legacy, Innovation & Purpose
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