Steve James on Fannie Mae’s Here to help initiative

This week, HousingWire’s editor in chief Sarah Wheeler interviews Steve James, the Chief Marketing Officer at Fannie Mae. In this episode, James discusses the organization’s Here to help Campaign, which provides resources and information to renters and homeowners in an effort to help them remain in their apartments and homes. James also explains how he approaches innovative marketing while working at an incredibly large and regulated company, as well as what is in the pipeline for Fannie Mae’s marketing efforts.The Housing News podcast explores the most important topics happening in mortgage, real estate, and fintech. Each week a new mortgage or real estate executive joins the show to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Sarah Wheeler and produced by Alcynna Lloyd.