Steven Aguiar; Creating a Blueprint for Nonprofit Success

In this episode of The Nonprofit Architect Podcast, Travis talks with Steven Aguiar, a full-stack digital marketer and founder of Blue Wing and Good Goes Further. He has deep experience using digital marketing to drive positive outcomes for businesses and mission-driven organizations. He has worked with dozens of companies to grow and convert an audience throughout the entire marketing funnel. He has a BA from Brown University and is a Facebook, Google, and HubSpot-certified professional. This episode is packed with valuable content and ends with some powerful tips to make your Nonprofit stand out. Listen in now and be informed. Join the Nonprofit AllianceStruggling to move your Non-profit forward? Join the Nonprofit Architect Alliance, a mastermind group launched by Travis, where we talked with nonprofit leaders and branding experts on how to stand out among the crowd! Conversation Highlights: [02:05] Custom growth marketing blueprints for Nonprofits. [04:59] Getting your words out….. [08:40] Give people a reason to come back to you. But how? [11:35] How to structure your ads to bring more traffic [14:39] How to track your targeted audience [17:23] Are Facebook ads different from Instagram ads? [21:32] Creating a blueprint to success…… [26:28] How to use Tik Tok and drop shipping to raise funds for your Nonprofit [30:51] The need to know where your fanbase is. [31:52] The reason behind Good Goes Further. Remarkable quotes: "Everything either costs money or time." "Be an authoritative publisher"  "If they can't find you, they can't donate" Special Reminder: Share an episode of the Nonprofit Architect Podcast and tag Travis on social media to be entered in a chance to win a $200 donation to your cause. *The Rules for the Giveaway could be found at facebook.com/groups/nonprofitarchitect Resources and Contact Info: • Join Steven's Facebook group https://www.facebook.com/goodgoesfurther/videos/?ref=page_internal • Tune in to his Workshops at https://goodgoesfurther.com/blueprints/ • [email protected] • https://goodgoesfurther.com/ • https://www.linkedin.com/in/stevenaguiar/   I am a full-stack digital marketer and founder of BlueWing and Good Goes Further. I have deep experience using digital marketing to drive positive outcomes for businesses and mission-driven organizations. Early in my career, I managed social media and audience development for independent and venture-backed publishing startups, where I cut my teeth as a one-person digital marketing department. Now four years into my consulting journey, I have worked with dozens of companies to grow and convert an audience throughout the entire marketing funnel. I have a BA from Brown University and am a Facebook, Google, and HubSpot-certified professional. Nonprofit Architect Podcast Links Website: nonprofitarchitect.org Community: https://www.facebook.com/groups/NonprofitArchitect