EPISODE · Jul 31, 2026 · 17 MIN
Stop Guessing Your Prices, Start Doing This
from Freelance to Founder · host Millo
Sam is new to freelancing and stuck on a question every beginner faces: how do you charge for value when there's no hourly rate to fall back on? Preston and bestselling author Amy Suto break down what value-based pricing actually means in practice, from calculating a true hourly baseline to pricing in the emotional weight and complexity clients bring to a project. Whether it's ghostwriting a memoir or knocking out a quick copywriting job, they show how to size up a client and land on a number that actually reflects what the work is worth. Support our show sponsors -> https://freelancetofounder.com/sponsors Submit your own question -> https://freelancetofounder.com/ask Buy Amy's new book -> https://amysuto.com/power Join Amy's substack -> https://www.makewritingyourjob.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Stop Guessing Your Prices, Start Doing This
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