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Stop Promoting Without Preparing - E30 episode artwork

EPISODE · May 21, 2026 · 30 MIN

Stop Promoting Without Preparing - E30

from The Serving Second Podcast · host Toussaint Williams, PhD

What happens when a great employee gets promoted into leadership, but no one has prepared them to lead? In this episode of the Serving Second Podcast, Dr. Toussaint Williams sits down with Rich Ashton, author of Growing Your Own: Common Sense Advice for Developing Leaders Within a Small Business, to talk about one of the biggest leadership gaps in small businesses and organizations: developing leaders from within. Rich shares lessons from more than 45 years in leadership and ownership of eight businesses. He explains why hiring from the outside can threaten culture, why loyal employees still need leadership training, and why some people are more effective and fulfilled as strong number twos rather than chasing the top seat. Keywords second-chair leadership, leadership development, small business leadership, growing leaders from within, Rich Ashton, Growing Your Own, Serving Second Podcast, leadership training, number two leader, executive leadership, internal leadership development, organizational culture, developing employees, relational leadership, leadership podcast Key Topics Covered How small businesses hit a leadership ceiling as they grow Why great employees are not automatically ready to lead The risk of bringing in outside leaders who do not understand the culture Why leaders should develop people to be themselves, not copies of the founder The importance of being a strong number two How transparency helps leaders have difficult conversations Why trust is built before the hard conversation happens How intellectual curiosity helps second-chair leaders keep growing Best Quotes and Takeaways “Just because someone is a good employee and loyal to you does not mean they can take the next step.” “If I couldn’t be the best number one, I could be the best number two.” “The number one role can be isolating and lonely.” “Trust is built through transparency.” “If you are not pursuing intellectual curiosity, get on board with one.” Why This Matters for Second-Chair Leaders Second-chair leaders do not have to spend their whole career trying to become a copy of the person in the first chair. Rich makes it clear that leadership growth starts with self-awareness, integrity, and the willingness to develop your own leadership voice. For some leaders, the goal is not always the top seat. Sometimes the greatest influence comes from becoming the trusted, capable, and grounded leader who helps the organization move forward from the second chair. Guest Information Guest: Rich Ashton Book: Growing Your Own: Common Sense Advice for Developing Leaders Within a Small Business Website: growingyourown.net Email: [email protected] Chapters 00:00 Welcome to the Serving Second Podcast 01:12 Why growing businesses need more leaders 02:54 The leadership ceiling in small businesses 04:01 How Rich’s book started as leadership blogs 08:10 Developing leaders, not copies of yourself 09:54 Learning from mentors and relationships 12:42 The power of being the best number two 15:21 Growing your own leadership team 17:35 Integrity and relational leadership 20:03 Handling difficult leadership conversations 22:39 Trust, transparency, and decision-making 26:09 Intellectual curiosity as a leadership habit 28:28 How to connect with Rich Ashton

Episode metadata supplied by the publisher feed · Published May 21, 2026

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Stop Promoting Without Preparing - E30

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