Stop Relying on Just Tacos! Here's What Amazon Sellers Should Track episode artwork

EPISODE · Feb 7, 2025 · 3 MIN

Stop Relying on Just Tacos! Here's What Amazon Sellers Should Track

from My Amazon Guy · host Steven Pope

Send us Fan MailUnderstanding the right Amazon PPC metrics is crucial for increasing sales and improving ad performance. Many sellers rely on TACoS, but is it enough? Learn how to track PPC success using ROAS, market share, and category ranking to stay ahead of competitors.Improve your Amazon PPC results. Download our PPC guide: https://bit.ly/3DLhywd#AmazonPPC #amazonads #AmazonAdvertisingWatch these videos next:Perfectly Time Your Amazon Ads https://www.youtube.com/watch?v=u_L4ShtrGqc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=5Drive More Sales in Early 2025 https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=9-----------------------------------------------Problems with your Amazon listing? Let us fix it for better sales:  http://bit.ly/3B1LvHtNeed expert guidance on Amazon? Book a coaching session today: http://bit.ly/3B3HMJATimestamps00:00 - What Metrics Matter in PPC?00:28 - The TACoS Debate: Is It Still Relevant?01:05 - Why ROAS & Market Share Are More Important01:42 - Tracking Competitor Growth with PPC02:19 - The Danger of Isolated PPC Data02:48 - A Simple Analogy for Measuring PPC Success03:14 - The Big Picture of Amazon PPC Performance03:20 - Final Thoughts: Making PPC Easier--------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

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Send us Fan Mail Understanding the right Amazon PPC metrics is crucial for increasing sales and improving ad performance. Many sellers rely on TACoS, but is it enough? Learn how to track PPC success using ROAS, market share, and category ranking to stay ahead of competitors. Improve your Amazon PPC results. Download our PPC guide: https://bit.ly/3DLhywd #AmazonPPC #amazonads #AmazonAdvertising Watch these videos next: Perfectly Time Your Amazon Ads https://www.youtube.com/watch?v=u_L4ShtrGqc&...

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Stop Relying on Just Tacos! Here's What Amazon Sellers Should Track

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