Struggling With Amazon Ads? Try This Keyword Trick! episode artwork

EPISODE · Apr 24, 2025 · 9 MIN

Struggling With Amazon Ads? Try This Keyword Trick!

from My Amazon Guy · host Steven Pope

Send us Fan MailAre you targeting keywords the right way? Learn how to get the best ones using broad and exact match strategies. This step-by-step guide shows how real Amazon sellers find what works.Find this PPC tip useful? Get even more inside our Amazon PPC guide: https://bit.ly/3RumCsK#AmazonPPC #KeywordTargeting #BroadMatch #ExactMatch #AmazonAdsWatch these videos on YouTube:Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44-------------------------------------------------Got questions about your Amazon listing? Ask now and get the answers you need: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20UsNeed expert advice on your Amazon business? Book a free call: https://bit.ly/44uHuaRTimestamps00:00 - Why Keyword Research Matters  00:21 - What Tools You Need: Helium 10 & Cerebro  01:14 - Finding Your Main Keyword  01:40 - Pulling Competitor ASINs from Amazon  02:32 - Importing ASINs into Cerebro  03:00 - Filtering Keywords by Rank & Volume  04:10 - Choosing Keywords for Broad Campaigns  05:24 - Finding Longtail Keywords for Exact Match  06:26 - Adjusting by Bid Strategy & Budget  07:31 - When to Avoid Low Search Keywords  08:08 - Broad vs Exact Campaigns Explained  08:50 - Using the Same Strategy for Existing Products  09:31 - Wrapping Up: Add Longtail Keywords for Better Results  -------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us Fan Mail Are you targeting keywords the right way? Learn how to get the best ones using broad and exact match strategies. This step-by-step guide shows how real Amazon sellers find what works. Find this PPC tip useful? Get even more inside our Amazon PPC guide: https://bit.ly/3RumCsK #AmazonPPC #KeywordTargeting #BroadMatch #ExactMatch #AmazonAds Watch these videos on YouTube: Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1u...

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Struggling With Amazon Ads? Try This Keyword Trick!

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This episode was published on April 24, 2025.

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Send us Fan MailAre you targeting keywords the right way? Learn how to get the best ones using broad and exact match strategies. This step-by-step guide shows how real Amazon sellers find what works.Find this PPC tip useful? Get even more inside our...

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