EPISODE · Aug 19, 2021 · 51 MIN
Sue Keogh, Sookio's agency leader
from Convivio Agency Leaders Podcast · host Convivio
Steve and Joe talk through some research we've done with agency leaders about the biggest challenges of the role.Our guest on this episode is Sue Keogh, founder and CEO of Sookio, a digital marketing agency based in Cambridge, England. She talks about:Recessions and crises can be a great time to start a businessPreparing for one risk can help be ready for a wider range of problemsForming, storming, norming and performing: the Tuckman stages of group developmentBeing aware of the energy you're giving out into the business as a leader, and balancing that with transparency'Paddle your own canoe' - find your own leadership style and that is fine, you don't need to copy othersThe Eisenhower matrix for focusing on what to work on Working on having a more solid board structureThe need for looking further ahead, spotting trends, opportunities and risksTaking a step back from the business to think more strategically, or even physically getting away from the business for a whileThe Convivio Agency Leaders Podcast is presented by Steve Parks and Dr Joe Baker.Subscribe to the Convivio newsletter for Agency Leaders at Convivio.comFollow/message us on twitter at @convivio, and on LinkedInYou can email us at [email protected]
What this episode covers
The many hats of agency leaders, and how to wear the higher-up ones better. Sue Keogh of Sookio is our guest, talking about leading through crises and how her leadership style has evolved.
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Sue Keogh, Sookio's agency leader
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