Susan Poulsen from AdPlenty

In this episode of The Franchise Marketing Show, recorded live at the National Franchise Exhibition, Mark interviews Susan from ADPlenty, a dynamic franchise in the advertising and marketing sector. Susan shares the story of ADPlenty’s growth, how they’ve developed a unique approach to helping businesses build effective marketing strategies, and the importance of leveraging local knowledge through franchising. They discuss the key factors behind ADPlenty's success, the challenges of scaling a marketing franchise, and the future of the industry in a rapidly changing digital world. If you're looking for insights on franchise expansion in the marketing field or how to build a strong, adaptable business model, this episode is a must-listen! Connect with Susan here: https://www.linkedin.com/in/susanpoulsen/?originalSubdomain=dk Find out more about AdPlenty: https://www.adplenty.io/ And connect with Coconut Marketing here: https://www.coconut.marketing