Sydney Robertson: Inside the Twitter Takeover, Google, and Empowering Women

Sydney Robertson is a media industry veteran with over 20 years of experience leading high-performance sales teams at Twitter (now X), Google, AOL, and Yahoo. Currently a Video Partner Lead at Google, she is also the co-founder of Element, an organization dedicated to empowering women to invest and lead global change.Sydney joins the podcast to discuss the reality of a non-linear career path. She opens up about moving from a traditional law background into the fast-paced world of digital media and shares her firsthand experience managing a team during the volatile Twitter acquisition and mass layoffs.00:00 - Intro04:58 - Inside the Twitter acquisition & layoffs05:56 - Stepping up when leadership disappears07:33 - Why you need to avoid Toxic Positivity09:26 - Adapting to rapid changes at X Corp11:16 - Creating mentorship opportunities for women17:30 - How early-stage founders can get funding19:19 - Letting go of external validation21:25- Why rejection is actually redirection