Beyond Four Walls

What if your workout was designed to help you feel good — not punish you? Nat Harrison, founder of SOAR, built a movement and mental health studio that does exactly that.Nat Harrison spent over a decade in corporate marketing — working on brands like Gatorade and Nike Canada — before stepping away to raise her family. What followed was an unexpected journey: a backyard barre class that grew into SOAR, a 4,000-square-foot movement and wellness studio in Toronto's West End now drawing 10,000 visits a month.In this conversation, you'll hear about:📌 Why she believes movement should build you up — not punish you for what you ate📌 How SOAR survived opening one week before pandemic lockdowns shut gyms down📌 The three-tier model she built: from drop-in classes to workshops to one-on-one psychotherapy📌 Her sobriety journey and how it shaped her books and her approach to mental health📌 Why she thinks careers are scaffolding, not a ladder — and what that means for reinvention at any age0:00 - Intro1:59 - From Pepsi to Nike Canada: Building a Corporate Marketing Career2:22 - The Moment That Changed Everything at 187:22 - From Backyard Barre Classes to a Movement Studio10:18 - Why Most Gyms Get Fitness Wrong for Mental Health13:52 - The Secret Behind SOAR's Community and Culture16:11 - Opening Week One of the Pandemic — And Surviving It19:10 - Movement for Mindset, Not Aesthetics: The SOAR Philosophy27:37 - Retreats, Workshops & the Three-Tier SOAR Model30:26 - Writing Two Books and Sharing Her Sobriety Journey Publicly35:03 - Returning to School at 45 to Become a Psychotherapist36:33 - Why Careers Are Scaffolding, Not a Ladder

Brittany Gray is the founder of Fancy Face, a luxury beauty brand and brick-and-mortar studio built on the belief that "fancy is a feeling." A former professional performer who was cast in the Oscar-winning movie Chicago at age 15, Brittany has translated her background in theatre and dance into a beauty company known for its distinctive aesthetic and high-performance products. The conversation covers her business evolution from a mobile wedding service to a brick-and-mortar location and product line. Brittany explains her strategic decision to remain a boutique brand rather than competing in mass-market retailers, and shares her insights on formulating makeup for "mature skin," which she notes begins at age 35.00:00 Intro02:34 Getting cast in the movie "Chicago" at 1505:30 Transforming wedding makeup into a business08:09 Scaling from a home studio to a storefront10:37 Why Fancy Face stays niche vs. mass market12:05 Defining "Mature Skin" (It starts at 35)16:42 The reality of social media for founders18:24 Kids and skincare trends22:57 Entrepreneurship and work-life balance24:45 Creating the "Starlet Kit" for dancers29:36 Common bridal beauty mistakes

Melissa Gallagher is the Founder of AlmaCare, a company dedicated to revolutionizing the postnatal and family care industry in Canada. Previously the Chief Marketing Officer at Freshii, Melissa pivoted to entrepreneurship after experiencing a significant gap in support during her own postpartum journey.Melissa joins the podcast to discuss the reality of the "fourth trimester" and why the standard medical advice of "see you in six weeks" is insufficient for new mothers. She explores the cultural differences in recovery (including the "confinement" method), the transition from corporate executive to founder, and how to build a "village" of support.00:00 - Introduction02:46 - The problem with the "6-week checkup" standard04:40 - Why no one prepares you for the physical trauma07:44 - What we can learn from Chinese "Confinement" (Sitting the Month) 10:58 - How AlmaCare works: Night nurses & holistic support13:47 - Vetting caregivers and building trust in the home18:04 - Transitioning from CMO of Freshii to Founder21:02 - Advice for new moms: Build your village early25:12 - The future of postnatal care in Canada

Sydney Robertson is a media industry veteran with over 20 years of experience leading high-performance sales teams at Twitter (now X), Google, AOL, and Yahoo. Currently a Video Partner Lead at Google, she is also the co-founder of Element, an organization dedicated to empowering women to invest and lead global change.Sydney joins the podcast to discuss the reality of a non-linear career path. She opens up about moving from a traditional law background into the fast-paced world of digital media and shares her firsthand experience managing a team during the volatile Twitter acquisition and mass layoffs.00:00 - Intro04:58 - Inside the Twitter acquisition & layoffs05:56 - Stepping up when leadership disappears07:33 - Why you need to avoid Toxic Positivity09:26 - Adapting to rapid changes at X Corp11:16 - Creating mentorship opportunities for women17:30 - How early-stage founders can get funding19:19 - Letting go of external validation21:25- Why rejection is actually redirection

Healthcare CMO Daniel Shearer reveals how Maple became Canada's #1 virtual care platform - and why Canada's aging population crisis demands urgent innovation in how we access medical care. From leading iconic campaigns like SickKids VS to scaling a healthcare startup, Shearer shares hard-won lessons on customer obsession, culture preservation, and building brands that solve real problems.00:00 - Intro00:49 - From Agency President to Healthcare CMO: Daniel's Journey from Cassette, Working with Google & SickKids, to Joining Maple as a Consultant Who Stayed04:14 - Inside Maple's 10-Year Journey: The Three Founders' Story, Brett the Doctor-Consultant, Building Culture & Making Space for New Executive Voices09:16 - Real Customer Impact Stories: Saving Trips to SickKids, 3AM Appointments, Doctor Shortages & How Maple Relieves Pressure on Canada's Healthcare System12:01 - How Maple's Two-Sided Marketplace Works: The Genesis Story, Uber for Doctors & Patients, Not Hiring Doctors Out of the System & Managing Thousands of Providers15:45 - Creating the Iconic SickKids VS Campaign: Making Kids the Heroes, When the Doctor Wanted It on His Scrubs & Raising $1.7 Billion by Disrupting Nonprofit Marketing21:10 - Scaling Culture Without Breaking It: The 150-Person Rule from Taxi 2, Remote Teams, Rewriting Values in New York & Why "We Are a Team" Works Everywhere28:20 - Marketing Healthcare Technology: Benefits Over Features, Customer Obsession Philosophy, Learning from Wealthsimple & Greenhouse & Why Users Don't Care About Your Algorithm32:48 - Beyond Maple: Board Chair of The Bentway, G Adventures, The Power of BHAGs & How "End Poverty Through Tourism" Guides Every Single Decision38:44 - Advice for Entrepreneurs & Founders: Solve Real Problems Not Fake Ones, Delight 100 People First, Don't Dilute Your Core Idea & The Right People Make Everything Work43:03 - The Future of Canadian Healthcare: Staying in Canada For Now, Global Expansion Potential, The Demographic Pyramid About to Flip & Why the Next 20 Years Are Urgent46:30 - Where to Find Maple: GetMaple.ca, App Store, 1.7 Million Five-Star Reviews & Creating More "Maple Aha Moments"

Jackie Prince shares how she built Guests on Earth from pandemic idea to retail success. Female entrepreneur tips, fundraising advice, DTC brand strategy, and work-life balance for moms in business.In this episode of Beyond Four Walls, host Natasha Penzo sits down with Jackie Prince, founder of Guests on Earth, a Toronto-based sustainable cleaning brand redefining the home care industry. From her background in brand strategy at agencies and TikTok to launching a product-based business with zero experience in chemistry or manufacturing, Jackie's entrepreneurial journey is packed with lessons for aspiring founders.0:00 - Intro5:39 - Designing the brand and packaging11:38 - The reality of entrepreneurship and growth challenges14:39 - Evolving as a founder while scaling18:59 - Managing business and motherhood21:47 - Advice for aspiring entrepreneurs24:52 - Morning routines and daily life26:06 - Launching the laundry detergent line28:22 - Final Thoughts

In this episode of Beyond Four Walls, Natasha & Gabrielle sit down with Steph Gee, partner at Gee Beauty—the multi-generational beauty destination and product line with studios in Toronto and Miami. We talk about building a family business, the operations + HR systems behind a high-touch brows, facials, and makeup studio, and how the team keeps every touchpoint cohesive while expanding. Steph shares recruiting and onboarding lessons (no gatekeeping), why over-communication preserves brand standards, and how setting boundaries actually creates room for team growth.We also get into product development for Gee Beauty’s skin prep line—primers, eye care, a new mist—and how the brand balances retail partnerships (Nordstrom US, Holt Renfrew Toronto) with an in-studio, community-first model. Plus: Steph’s morning routine, faith, content workflow, and what’s next for Toronto & Miami studio expansion.

In this episode of Beyond Four Walls, host Natasha Penzo sits down with Ally Mamalieder, President and second-generation founder of Organic Traditions. We cover her leap from corporate communications to leading the family business, the rebrand (what to keep vs. evolve), and how she turned single-ingredient superfoods into everyday blends people actually use.Ally breaks down “blends over trends” product strategy, tips for kid-friendly smoothies, and the brand’s push into U.S. retail while scaling e-commerce. We also get raw about motherhood + entrepreneurship, training for 29029, hitting 100KM after injury, and the mindset shifts that power founders through setbacks.00:00 Intro01:23 Leaving corporate → joining family business04:28 From ingredients to blends + rebrand challenges08:50 Founder wellness, motherhood & leadership11:09 Trends vs efficacy + superfoods for kids14:19 Retail growth in Canada & U.S. expansion16:16 Signing up & training for 2902920:29 Community, resilience & mindset lessons24:59 Day 3 injury, 100KM pivot & business parallels32:08 Biggest takeaways + what’s next for Organic Traditions

Choosing the right school for your child can be really stressful, especially after everything families have been through in recent years. In this episode, Natasha talks with Jessica Diamond, founder of Diamond Education Consulting, about how to make school decisions easier and more thoughtful.Jessica has worked in education for over 16 years, and now helps families figure out what kind of school is the right fit, public, private, or something in between. She shares practical advice on what to look for in a school, how to prepare for interviews, and what really matters when it comes to helping kids succeed.https://www.instagram.com/beyondfourwallspodcasthttps://www.instagram.com/thehomekinhttps://www.instagram.com/thepenzoteamhttps://www.instagram.com/urban_blueprint00:00 Intro05:12 Learning struggles after COVID 06:08 Common mistakes parents make 09:03 When to start looking at schools 10:27 Do kids need to start early? 11:22 Why switching schools isn’t always bad 13:59 What to expect in private school interviews 18:08 Is private school really better? 19:45 How to get help in public school 21:35 What an education consultant does 26:54 Final thoughts

Kate Taylor Martin didn’t set out to be an entrepreneur. But when her work in hospitals opened her eyes to a broken food system, she followed a calling into holistic nutrition and eventually launched Nutbar, a superfood café rooted in quality, care, and healing.In this episode, Kate shares how she opened Nutbar while pregnant with her first child, scaled her business through COVID, and stayed grounded in her values while building a growing wellness brand. She talks candidly about what real leadership looks like, how her morning routine keeps her regulated as a mom of three, and why “filling your cup” isn’t just a metaphor....it’s her business philosophy.👉 Follow Nutbar: @nutbar.co📌 Penzo Group:https://www.instagram.com/beyondfourwallspodcasthttps://www.instagram.com/thehomekinhttps://www.instagram.com/thepenzoteamhttps://www.instagram.com/urban_blueprint00:00 Intro07:11 Creating a Superfood-Focused Menu 13:07 Naming and Trademarking 'Nutbar' 20:11 Soft Power and Heart-Centered Leadership 27:04 Kate’s Wellness Routine as a Working Mom 34:59 Wellness Myth-Busting 36:18 Where to Find Nutbar

Hana James co-founded Greenhouse Juice Co. and turned a single Toronto shop into one of Canada’s most iconic wellness brands. In this episode, she shares how she built a multi-million dollar business while staying true to sustainability and health.We talk about what it really takes to start a wellness brand from scratch, the truth about “healthy” juice, scaling a company without selling out, and how Greenhouse became a household name — one glass bottle at a time.🔗 Learn more: https://greenhouse.ca📸 Follow Greenhouse: @greenhousejuice—💫 Follow the Penzo Group:@beyondfourwallspodcast@thehomekin@thepenzoteam@urban_blueprint00:00 Intro04:08 Building a Health-Conscious Brand08:32 Expanding Nationwide and Beyond12:37 Innovations in Juice Production15:35 The Founders' Unique Skillsets17:52 Building a Strong Team28:23 Incorporating Wellness at Home

Anna Morrison left a high-stress career producing luxury photo shoots to start something that brought her and others closer to what matters: time, connection, and unforgettable travel memories with family.She’s the founder of AM Travel, a luxury travel business that curates personal, meaningful trips for families and individuals looking to enjoy the world without the overwhelm of planning it all.In this episode, Anna and Gabrielle explore:Why parents shouldn’t be afraid of long flights or kid-friendly adventuresThe biggest misconception about luxury travel (especially with kids)The truth about “TripAdvisor overload” — and how to avoid itHow to build trips around your stage of life, not just your dream boardWhy Canada deserves a glow-up on the global travel map🌐 Learn more at amtravel.ca💫 Follow the Penzo Team:@beyondfourwallspodcast@thehomekin@thepenzoteam@urban_blueprint00:00 Intro04:02 The Birth of AM Travel10:01 The Importance of Family Travel12:56 Travel Trends and Tips15:05 Exploring Canada: Hidden Gems17:26 Curated Travel Experiences19:41 Personalized Travel Planning21:26 The Role of Travel Advisors25:12 Favorite Hotels and Home Away from Home28:29 Final Thoughts

In this episode of Beyond Four Walls, Gabrielle Chapman sits down with Olivia and Luca Penzo to discuss their journey of transforming their home into a family sanctuary. They share their insights on renovation planning, making bold design choices, and balancing family life during the construction process. They reflect on their neighborhood's charm and offer advice to families facing similar decisions about staying, renovating, or moving. Tune in to hear about their inspiring story, thoughtful design solutions, and what makes a house truly feel like home. Stay connected with all things home, design, and wellness by following: • The Penzo Team: @ThePenzoTeam • Urban Blueprint: @Urban_Blueprint • Homekin: @TheHomekin If you enjoyed this episode, don’t forget to follow, download, and subscribe on your favorite podcast platform. Leave us a review and share your thoughts—it helps others discover the show! Catch video highlights and full episodes on YouTube, and make sure to like, comment, and subscribe to our channel for more inspiring conversations. Thank you for your support, and we’ll see you next time on Beyond Four Walls! 00:00 Intro 03:58 The Big Move and Major Renovations 14:00 Design Choices and Inspirations 21:07 Navigating Renovation Challenges

In this episode of Beyond Four Walls, Natasha sits down with Zoe Paliare and Tanya Kololian, the visionary co-founders of Trove, Toronto’s premier wellness center. Discover how their personal wellness journeys inspired the creation of Trove. Zoe and Tanya share the story behind Trove’s name, their unique approach to building a holistic space, and how they’ve cultivated a sense of home for clients. Learn how this thoughtfully designed oasis supports mind, body, and spirit through curated services and intentional spaces. Whether you’re seeking relaxation, healing, or a moment of self-reflection, Trove offers a transformative experience that’s redefining urban wellness. Visit Trove at 426 Adelaide St. West, Toronto, or explore their services at TroveWellbeing.com. Follow them on Instagram: @TroveWellbeing. Stay connected with all things home, design, and wellness by following: The Penzo Team: @ThePenzoTeam Urban Blueprint: @Urban_Blueprint Homekin: @TheHomekin If you enjoyed this episode, don’t forget to follow, download, and subscribe on your favorite podcast platform. Leave us a review and share your thoughts—it helps others discover the show! Catch video highlights and full episodes on YouTube, and make sure to like, comment, and subscribe to our channel for more inspiring conversations. Thank you for your support, and we’ll see you next time on Beyond Four Walls! 0:00 Intro 01:18 The Inspiration Behind Trove 05:06 Services Offered at Trove 07:03 The Branding and Naming of Trove 13:59 Creating a Home-Like Atmosphere 22:56 The Future of Trove

In this episode of Beyond Four Walls, Gabrielle chats with Natasha, founder of Homekin, a visionary interior design service. Natasha shares the inspiration behind Homekin and its mission to make interior design approachable, personalized, and accessible. They discuss the barriers in traditional interior design and how Homekin empowers clients to bring their unique vision to life. Listen in to explore Homekin's seamless consultation process and discover how they transform living spaces with style and ease. @thehomekin @thepenzoteam @urbanblueprint 00:00 Intro 01:33 The Inspiration Behind Homekin 07:37 Step-by-Step Guide to Homekin's Services 10:25 Sponsor Message: The Penzo Team 11:04 Expanding Homekin's Services 17:37 Empowering Designers and Streamlining Logistics

Explore the dynamic world of entrepreneurship, design, and family in this episode of Beyond Four Walls. This conversation dives into the lives of Natalie Marshall and Ali Ushak, co-founders of multiple businesses including Kip Sleepwear, ABE Automotive, and ProShield. Discover how they balance their thriving businesses, family life, and shared passion for creating meaningful spaces. Get inspired by their entrepreneurial journey, learn the secrets behind their growing brands, and uncover the deeper meaning of home and family in business. Website: sleepinkip.com abeautomotive.com proshieldprotect.com homekin.com urbanblueprintdevelopments.com Instagram: @kip_sleepwear @abe_automotive @proshieldglobal @thepenzoteam @thehomekin @urban_blueprint 00:00 Intro 03:24 Balancing Business and Personal Life 08:30 The Birth of ProShield 11:52 Home and Style Preferences 13:38 Sponsor Break: Homekin 14:26 Customer-First Business Approach 18:33 Balancing Business and Family Life 23:42 The True Meaning of Home 26:16 Innovations in Natural Stone Protection

Welcome back to another episode of 'Beyond Four Walls' as we kick off season two with Syd Berchtold, co-founder of The Narwhal. Join us for a conversation about how Syd's roots in the Summerhill community and her passion for fashion and design shaped the creation of The Narwhal. Syd shares her journey from running her mom's interior design company to founding The Narwhal, focusing on female-founded, environmentally-friendly brands. Discover how her unique style translates into both her wardrobe and her boutique, reflecting the vibrant and welcoming atmosphere of the Summerhill neighborhood. Syd discusses the significance of having a physical store, her favorite local shops, and the essence of home and community. The Narwhal Boutique - https://www.narwhalboutique.com/ The Narwhal Boutique Instagram - @narwhalboutique Penzo Team - @thepenzoteam 00:00 Intro 04:32 Fashion and Lifestyle at The Narwhal 07:00 Home Aesthetics and Personal Style 11:22 Building a Boutique: From Vision to Reality 15:48 Defining Style and Future Vision

On this episode of Beyond Four Walls, Gabrielle speaks with Lex Gallagher, owner of Toronto-based home organization company Organized by Lex. Lex shares her journey from being a health and phys-ed teacher to becoming a professional home organizer. They dive into various organizational topics, including the challenges of decluttering, dealing with sentimental items, and creating effective organizing systems. Lex also shares valuable insights on handling spaces with limited storage, managing children's playrooms, and the importance of decluttering before a move. Listeners will learn about the different services her company offers, from one-on-one decluttering sessions to move management, and why she believes a home should be a place of comfort and calm. The Penzo Team - @thepenzoteam⁠ Urban Blueprint - ⁠@urban_blueprint⁠ Homekin - ⁠@thehomekin Lex Gallagher - @organizedbylex 00:00 Intro 01:34 Starting a Home Organization Business 05:17 Services Offered by Organized by Lex 07:14 Handling Sentimental Items and Decluttering 15:24 Organizing Kids' Spaces and Playrooms 19:39 Preparing Homes for Sale and Move Management

In this episode of Beyond Four Walls, Gabrielle sits down with interior designer Cynthia Ferguson. They discuss Cynthia’s unconventional journey into the world of interior design, her passion for color and maximalism, and her experiences working on diverse projects across Canada and beyond. Cynthia shares insights into her design philosophy, emphasizing the importance of personalization and the timelessness of classic design over fleeting trends. The conversation also highlights the significance of creating a cohesive design roadmap and the evolving nature of home aesthetics through different phases of life. Tune in to learn about Cynthia’s favorite spaces in her own home, her professional inspirations, and how she helps clients infuse their homes with unique character and joy. The Penzo Team - @thepenzoteam⁠ Urban Blueprint - ⁠@urban_blueprint⁠ Homekin - ⁠@thehomekin Cynthia Ferguson Designs - @cynthiafergusondesigns 00:00 Intro 02:02 Cynthia's Journey into Interior Design 05:07 Embracing Color and Maximalism 11:57 Client Relationships and Project Evolution 17:38 Design Inspiration and Trends 32:52 Global Clientele and Remote Projects 35:43 Cynthia's Favorite Spaces

Join host Natasha Penzo on this episode of Beyond Four Walls as she explores luxury table settings and home experiences with Amy Burstyn Fritz, co-founder of Burstyn Inc. and the visionary behind Misette. Amy shares her journey from launching Misette during COVID-19 as a passion project with her sister to its evolution into a renowned luxury tableware line. Discover Amy's connections to Toronto's arts scene, her fundraising efforts, and her contributions to literary events. Learn about the intricate process of creating Misette and its recognition by top retailers and publications. Tune in for an inspiring conversation that covers everything from table etiquette to everyday home experiences. 00:00 Intro 02:55 The Birth of Misette 05:36 Challenges and Successes 10:38 Expanding Misette 11:53 Design Philosophy and Inspiration 21:48 Table Etiquette and Personal Touch 25:50 Future Plans and Dream Guests

Join Debbie as she delves into the intricacies of the mortgage industry with Jason Cristiani, a seasoned mortgage broker from ClearTrust, on Beyond Four Walls. Discover Jason's unique journey from advertising to mortgages amid the challenges of COVID-19, as they explore the concept of 'marrying the house, dating the rate,' and speculate on the future of interest rates. Gain valuable insights as Jason offers expert advice on navigating the choice between fixed and variable rates, tailoring solutions for high-net-worth clients, and exploring alternative lending options amidst increasing property taxes in Toronto. For first-time home buyers, learn about practical strategies, navigating mortgage renewals in today's market, and addressing the financial adjustments necessary for young individuals aspiring to own a home. 00:00 Introduction to Beyond Four Walls 03:43 Advice for Homebuyers: Fixed vs. Variable Rates 05:19 First-Time Homebuyer Tips 08:50 Impact of Increased Property Taxes in Toronto 13:46 Guidance for Young and First-Time Buyers

In this episode of Beyond Four Walls, Natasha Penzo interviews Chris Kapches, the CEO and President of Chestnut Park Real Estate. Chris shares his extensive journey in the real estate industry, his experience with market changes, and the significant growth of Chestnut Park. He discusses the evolving real estate market dynamics in Toronto and surrounding areas, the impact of COVID-19, and offers insightful advice for buyers, sellers, and new agents. Chris also highlights the importance of professionalism and the emerging role of AI technology in the real estate industry. The Penzo Team - @thepenzoteam⁠ Urban Blueprint - ⁠@urban_blueprint⁠ Natasha Penzo - ⁠@natpenzo Chestnut Park - @chestnutparkhomes⁠ 00:00 Intro 03:23 The Evolution of Chestnut Park 06:05 Changes in the Real Estate Industry08:11 Market Predictions and Advice 11:10 Impact of COVID on Real Estate 13:43 Advice for New Agents 19:32 Future of Real Estate and AI

Join Natasha as she chats with Rachel Garbutt and Amanda Riva, the dynamic sisters and entrepreneurs behind Dotti, as they unveil the innovative journey of reshaping the cleaning product industry on Beyond Four Walls. Discover the genesis of Dotti, born from their quest for aesthetically pleasing and functional cleaning tools during home renovations, and their bold launch amidst the challenges of the pandemic. Through a design-centric approach, Dotti products aim to foster happier, cleaner homes and environments, a vision supported by the sisters’ philanthropic endeavours with CAMH. Uncover Dotti's exciting plans for product expansion and distribution growth, fueled by invaluable consumer feedback.  Through personal anecdotes and reflections on family life, Rachel and Amanda share how Dotti reshapes perceptions of home care and mental well-being in today's evolving landscape. 00:00 Introduction 03:23 Philosophy of Dotti 06:47 The Unique Name: Dottie 10:38 Product Expansion and Consumer Feedback 14:41 Personal Reflections on Home 17:34 Family and Upbringing 19:38 The Importance of Chores for Kids 27:57 Future Vision for Dottie

Join Natasha in an intimate conversation with her mother, Debbie Penzo, as they explore Debbie's rich and varied career journey on Beyond Four Walls. From her beginnings in fashion buying after graduating from Ryerson University to her seamless transition into real estate to balance career and family, Debbie's story is one of resilience, adaptation, and profound personal growth. In this conversation, Debbie shares her serendipitous encounter with her husband, and their joint decision to embark on a new path in real estate, her passion for design and client satisfaction in real estate, a deeply personal journey, including her battle with breast cancer at the age of 60.  This episode is a conversation that explores the importance of family values in business, the joys of vibrant community living in areas like Summerhill, and their family's transition to a more urban lifestyle. The Penzo Team - @thepenzoteam⁠ Urban Blueprint - ⁠@urban_blueprint⁠ Natasha Penzo - ⁠@natpenzo⁠ Debbie Penzo - ⁠@debbiepenzo⁠

Join Natasha as she sits down with Allison Willson, the founder of Allison Willson Design, as they chat about her journey from her early days alongside Sarah Richardson to the start of her esteemed design firm on this episode of Beyond Four Walls.  Allison unravels her distinct philosophy on interior design, centred on crafting personalized and soulful spaces that seamlessly blend the occupants' style with timeless elegance. Dive into her passion for antiques, meticulous design process, and the profound influence of family and lifestyle on her work. In this chat, Natasha and Allison discuss the delicate balance between creative expression and the practicalities of daily living as Allison shares her belief that homes should not only reflect individual stories but also, elevate the quality of life for those within. @allisonwillson @thepenzoteam @urban_blueprint

On this episode of Beyond Four Walls, host Gabrielle Chapman sits down with Urban Blueprint co-founders Natasha and Luca Penzo, as they unveil the story of their entrepreneurial venture.  From humble beginnings in Natasha's basement in their 20s, armed with a blend of business acumen and construction expertise, they navigate the intricacies of the real estate landscape amidst the backdrop of COVID-19 and a shifting market. Natasha and Luca open up about their familial influences, grappling with personal challenges like their mother's battle with breast cancer, and the exponential growth of Urban Blueprint over nine transformative years. Delve into their vision for the future of housing in Toronto, from innovative laneway and garden suites to a diverse portfolio spanning condos to bespoke builds, underscored by their unwavering commitment to innovation and adaptability in the ever-evolving design and build industry. Join us as we explore the intersection of home, family, and the human experience, as Natasha and Luca share insights that transcend mere bricks and mortar, revealing the profound impact of the spaces we inhabit on our lives.

Join hosts Natasha and Luca Penzo on Beyond Four Walls as they uncover the inspiring journey of Sylvia Benchimol and Daniel Sultan, the powerhouse duo behind Stonetile. Sylvia, the trailblazing founder, shares her rise to prominence in the tile, hardwood flooring, and countertop industry, driven by unwavering passion and a commitment to unparalleled quality. Daniel, who joined the business at just 14, delves into his early involvement, educational pursuits, and pivotal role in expanding Stonetile's product offerings and market reach, including venturing into the U.S. market. Explore how Stonetile sets itself apart through product diversity, exceptional service, and the cultivation of strong client and supplier relationships. Discover their strategies for staying ahead of industry trends, guiding customers through selections, and their exciting plans for Stonetile's future, including e-commerce initiatives and further expansion. Don't miss this insightful conversation with Sylvia and Daniel, as they redefine excellence in the tile and flooring industry. Stonetile @stonetileint The Penzo team @thepenzoteam Urban Blueprint @urban_blueprint

From the real estate, interior design, & design + build experts at The Penzo Team comes a podcast that covers all things home! For our team, a home is so much more than the sum of its four walls- it goes beyond! A home is our sanctuary, a place to create memories, build routines and shape our futures. Through a series of captivating conversations with guests who are industry experts in their fields, we discuss their lives, passions and their most personal and intimate spaces- their homes! Welcome to Beyond Four Walls, where we explore the soul of living spaces and celebrate the essence of what makes a house a true home.