Systems Shakedown 004. How to Hack the Airbnb Algorithm with Effective Copy & Photography (Success Unlocked Season 1)

Welcome back to Success Unlocked, where our hosting business master membership coaches discuss operations, social media, unique builds, co-hosting strategies, and much more. This week’s episode is Systems Shakedown, hosted by Wendy Doris.Wendy welcomes our very own Sarah Karakaian to go deep on what makes effective copy and photography in vacation rental listings. They share the latest wisdom on hero images, aspect ratios, collages, and so much more – before delving into the power of the pen, and how to write bookings-boosting description copy.Wrapping up, they share their most important lessons learned from testing and tweaking their listings while singing the praises of constant experimentation, data-fueled insights, and keeping a sharp eye on the competition. (00:03:14) Quick Tips for Optimizing Photography(00:18:29) Writing Effective Copy to Describe Your Listing(00:25:26) Seeking Outside Opinions & Checking for Updates(00:31:07) Tips for Testing & ExperimentationResources:Visit thanksforvisiting.com/workshop to watch our Hosting Business Mastery Method workshop!Airbnb Essentials Checklist: hostchecklist.comWebsite: mostess.hostInstagram: @mostess.hostThanks for Visiting is produced by Crate Media.Mentioned in this episode:Host Checklist | Grab our Airbnb Essentials Checklist and make stocking your Airbnb a breeze – we've got all your hosting needs covered!Join us for our live Get More Bookings Bootcamp.