Talking Tariffs: The New Rules of Marketing Under Pressure

Mintel Little Conversation's new mini-series explores the impact of tariffs worldwide. In this series’ third episode, our experts explore consumer sentiment surrounding US brands, and how they may need to rethink their marketing strategies. Are brands going to cut back on marketing spend? Listen to find out more!Get in touch with our Consultants to learn about how shifting global trends apply to your brand.Head over to Mintel’s LinkedIn and let us know how tariffs are impacting your purchasing decisions. Don't forget to visit mintel.com to become a member of our free Spotlight community.Host: Lynn Dornblaser, Client Advisor, Mintel.Guests: Nicole Bond, Director of Marketing Strategy, Comperemedia.Paris Hogan, Principal Consultant.

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This episode is 28 minutes long.

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This episode was published on July 18, 2025.

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