TalkingHeadz with Craig Malloy, CEO of Lifesize

Evan and Dave chat with Craig Malloy, the founder and CEO of Lifesize. There are few, if any, executives in enterprise video who have seen what Craig has seen. He founded Lifesize in 2003, and other than a brief break, he's been at the helm the whole time. Lifesize started as a vendor of premises-based, proprietary video equipment.  The company has gone through a few different industry transitions, pivots, and demand shifts, and today offers a standards-based, cloud-delivered services for meetings - oh, and customer engagement too. In this interview we ask Craig about what he's seen, and what's learned. We talk about WebRTC, the move to AWS, 4K video, Tech in Austin, and more. Currently, Lifesize is owned by Marlin Equity, a private equity firm. We ask Craig about that transition too, and he does mention EBITDA. More importantly we learned how PE caused the recent merger with Serenova. Suddenly, Craig found himself the CEO of what may be the only provider of video and contact center services. Actually, there are lots of companies that do both video and CCaaS, but they tend to offer UCaaS too. Craig will either create a new model, build/acquire a UCaaS offer, or perhaps both.