EPISODE · Dec 10, 2019 · 40 MIN
Tamara Adlin
from Content Strategy Insights · host Larry Swanson
Tamara Adlin uses the power of user personas to align teams and help them develop better products. Tamara literally co-wrote the first book on how to develop and use personas. She has subsequently developed several practices that help teams align executives and other stakeholders on how to build genuinely customer-focused products and services. https://ellessmedia.com/csi/tamara-adlin/
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