THA 119: Improving Employee Loyalty
from Town Hall Academy Hosted by Carm Capriotto, AAP
The Panel: Donnie Hudson, Troy Auto Care, Troy, MI Roy Foster, Roy Foster’s Automotive, Reno, NV Steve Finzel, Finzel’s Master Tech, Terre Haute, IN Key Talking Points Donnie Hudson Communicate with your Team! Weekly! “They Want to be Involved” Feel like they have a say. Keep It Fun! Think outside the box! Set Weekly Sales Goals! “Don’t Get Complacent” Offer Paid Training Classes / Tuition Reimbursement / Simple IRA / Tool Credit / Health Care Allowance Donnie says a solid pay program is very important but it is not necessarily about the money. It is family time and benefits that drive employee loyalty. Listening to your people is an important rule of leadership. Fact Finding Friday’s meeting. He offers paid time off to do something in the community for his people. Something charitable of their choosing.I’m here to support you. He takes a portion of his team and families to Las Vegas for AAPEX Roy Foster He has a 4 day work week for most on his team who want it. Retirement plan, health and dental, ongoing training both in house and AutoTech Training, bonus programs. Weekly Team Meetings: Council together, listen to their input and let them help make policies and procedures, set goals together, regularly share KPI’s, share successes, address their concerns and discuss safety. Create a culture: Get buy-in from employees through success, share customer reviews, cleanliness and organized, let them know when they are doing a good job, share in the vision and mission. State of the Art Equipment: have the best tools and equipment, information systems, have the right tools for the job, equipment training videos and manufacturer training clinics with lunch. He cultivates an environment where his team wants to be there. Acknowledging a job well done. Invest in state of the art tools, equipment and software. Steve Finzel Employee loyalty is about the relationship. Through the use of one on one meeting, monthly team meetings that include total shop performance and key indicator numbers, and Friday casual lunch meetings, employees feel connected to the business and each other. As shop owners, it is part of your responsibility to nurture this. MOP bucket meetings to get anything off your chest. No names no rebuttal. Honest and transparent. Using outside of work experiences like summer family party, Christmas party, Happy hour, out of town training and sporting events helps to create the bond. Providing training, healthcare, simple IRA and an above average compensation package tell the employee you care about the well being of them and their family. Providing training lets them know you care as much about their success as yours. Steve closes the shop between Christmas and New Years. Benefits require the growth of your business and profits. Leaves a skeleton crew at the shop and takes most of his team to Vision. Resources: A special thanks to Donnie Hudson, Roy Foster, and Steve Finzel for their contribution to the aftermarket. Books Page HERE Leave me an honest review on iTunes. Your ratings and reviews really help and I read each one of them. Facebook <a href="http://bit.ly/1Qn68fO"...
Embed this episode
What this episode covers
Improving Employee Loyalty Fuel your engine today with our discussion on Improving Employee Loyalty with my shop owner panel Donnie Hudson from Troy Auto Care in Troy, MI, Roy Foster from Roy Foster’s Automotive in Reno, NV and Steve Finzel from Finzel’s Master Tech in Terre Haute, IN They’ve built a family culture in their shops and you can too. You’ll hear how they did it and understand why they created the programs that build loyalty and retention from their people. I know you’ve heard this adage before: “Take care of your people and they will take care of your customer.” This episode will give you a great idea on how to do that. Prepare for many strong ideas coming at you so. Pick a few and start to implement them in your business. The panel admits, it did not happen overnight but was nurtured for years. So you need to start. Keep in mind that it is imperative you seize onto a new idea, own it, implement it and watch it transform your business.
No transcript yet.