EPISODE · Jul 28, 2025 · 13 MIN
The #1 Mistake Health Startups Make
from AI and Healthcare · host xCures
Why do so many digital health startups collapse? Dr. Bernardo Perez-Villa explains how a lack of real market validation derails innovation before it starts. Learn how to perform meaningful primary and secondary market research—from asking the right questions to clinicians to scanning Reddit and PubMed for real-world proof of need.
What this episode covers
Why do so many digital health startups collapse? Dr. Bernardo Perez-Villa explains how a lack of real market validation derails innovation before it starts. Learn how to perform meaningful primary and secondary market research—from asking the right questions to clinicians to scanning Reddit and PubMed for real-world proof of need.
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The #1 Mistake Health Startups Make
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