EPISODE · Feb 19, 2026 · 38 MIN
The #1 Monetization Model Publishers and Creators Miss!
from New Media · host Matt McGarry and Ryan Carr
Learn more about Ezoic: https://www.ezoic.com/I sit down with Gavin Bechtold (Ezoic) to reveal how publishers, creators, and newsletter operators are leaving serious money on the table by ignoring website monetization. We break down programmatic ads, first-party data, and how sending traffic back to your site can dramatically increase subscriber lifetime value. If you run a newsletter or media business, this episode will change how you think about traffic and revenue.Connect with Gavin directly: https://www.linkedin.com/in/gavinbechtold/Timestamps:00:00: Intro & why website traffic is overlooked05:47: Website vs. newsletter monetization12:50: What RPMs can you actually expect?16:46: Myth busting: Do ads hurt user experience?29:21: How first-party data increases ad revenue36:56: Who Ezoic is a good fit forMore Resources:🎤 Pre-order recordings from New Media Summit with speakers like Codie Sanchez, Ryan Deiss, and 15+ more: https://recording.newmediasummit.com/📧 Join my free newsletter here: https://www.newsletteroperator.com/subscribe
Embed this episode
What this episode covers
Learn more about Ezoic: https://www.ezoic.com/ I sit down with Gavin Bechtold (Ezoic) to reveal how publishers, creators, and newsletter operators are leaving serious money on the table by ignoring website monetization. We break down programmatic ads, first-party data, and how sending traffic back to your site can dramatically increase subscriber lifetime value. If you run a newsletter or media business, this episode will change how you think about traffic and revenue. Connect with Gavin di...
NOW PLAYING
The #1 Monetization Model Publishers and Creators Miss!
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.