PODCAST · business
New Media
by Matt McGarry and Kolby Hatch
New Media is a podcast for founders and creators building independent media businesses. We explore how to grow and monetize audiences without depending on algorithms, advertising, and platforms you don't control. Each episode shares practical insights on building profitable media and education businesses. A GrowLetter podcast, hosted by Matt McGarry and Kolby Hatch.
Episodes
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$1.2M In 70 Minutes: The Playbook Behind A Viral Creator Product Launch
In today's episode, Matt and Kolby break down Alex Hormozi's three big content bets, his CAA signing and reality-show push, and Jessi Jean's $297 "Yap on Camera Challenge" that reportedly made $1.2M in a single day — pulling out what's working, what's being left on the table, and what every media...
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Why Forbes is WRONG about creators, beehiiv VS Kit, magazines are back?
This episode is brought to you by Circle — the all-in-one platform to run your community, courses, and memberships in one place. Try it free 👉 https://circle.so/eclipse In today's episode Matt and Kolby break down Forbes' 2026 Top Creators list, the surprising revival of luxury print media, and...
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REACTION: beehiiv's Summer Release: Is This The Future or Just Hype?
In this episode, Matt McGarry, Ryan Carr, and Kolby Hatch analyze the recent beehiiv summer release, discussing new features like community, podcast integrations, and ad networks, and sharing insights on how to effectively leverage these tools for business growth.
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Why Nobody Cares About Newsletters Anymore
In today's episode Matt and Kolby break down historic media disruptions—from cable TV's ESPN and CNN to Joe Rogan's $250M Spotify deal—pulling out what's working, what's being left on the table, and who actually has a real thesis on AI today, from The Rundown's $10M+ newsletter to HubSpot's media...
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How ONE Book Drove $7M in Sales (and Helped Build an $80M Business)
This episode is brought to you by Circle — the all-in-one platform to run your community, courses, and memberships in one place. Try it free 👉 https://circle.so/eclipse Chandler Bolt (SelfPublishing.com) joins Matt to break down how one niche book generated $7M in 12 months, why "the riches are…
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Best and Worst INCOME STREAMS For Creators In 2026
Build a community product with nothing but a prompt, try Circle AI free 👉 https://circle.so/eclipse Kolby and Matt rank 25 creator income streams and reveal the simple consulting-call-to-agency funnel that took Growletter to 7-figures. Timestamps: 02:28 Is Speaking Worth Your Time? 06:03...
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$1M+ Email Marketing HACKS You’ve Never Heard Of With Daniel Bustamante
Daniel Bustamante (Velocity, Ship 30 for 30) joins Matt and Kolby to break down the email launch tactics that add 20% to every launch—the mid-launch bonus that kills the dead middle, the $99 product that made $25K in 48 hours, the post-launch downsell, and the feedback email that makes your next...
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The Truth About Local Newsletters No One Wants To Admit with Daniel Berk
Daniel Berk (Moneywise Podcast by Hampton) joins Matt and Kolby to talk about why the local newsletter isn't the business—the audience is, how AI services are the untapped green space for local brick-and-mortars, why the viral Substack tweet got email wrong, and how an X DM with Sam Parr turned...
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Monetization Brainstorm with Justin Moore - Events, Paid Challenges, Books, Best Funnels For Creators, and More
Justin Moore (Creator Wizard) joins Matt and Kolby to talk about how Sponsor Games lost ~$10K in year two but still turned a profit, why 22% of his challenge attendees upgrade to VIP every single time, the great event food debate, and how to find your real ICP with a book funnel. Timestamps…
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This Guy Makes $1,500,000 PER MONTH From Texting
Matt Paulson (MarketBeat) joins Matt and Kolby to talk about the SMS playbook that's now 25% of MarketBeat's revenue, why he pays Twilio $400K a month to make it work, and the case for treating digital media as a depreciating asset he'll shut down at 65 rather than sell. Timestamps: 00:00 Intro...
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HubSpot Spent $100M on Creators — Here's Why (With Jonathan Hunt VP of HubSpot Media & Head of The Hustle)
Jonathan Hunt (VP of HubSpot Media) joins Matt and Kolby to talk about how HubSpot built a 50M-reach owned-media network, the four-part test they run on every acquisition (Hustle, Mindstream, Starter Story, Futurepedia), and why they killed every audio-only podcast on the network. Timestamps…
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The Secret Behind $100M+ Personal Brands
Katelyn Bourgoin (founder of Unignorable) joins Matt and Kolby to break down the 6 types of ownable ideas, the 5-question framework she uses to engineer one, why courses are losing value to AI-enabled "brainware" agencies, and a live audit of Matt's ownable idea. Timestamps: 00:00 Intro 00:39 The...
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$100M Course Seller: Info Products Are Dead Forever (Here’s What’s NEXT)
Ryan Deiss (DigitalMarketer, Scalable.co) joins Matt to talk about why he killed an eight-figure course business, the 80% sales drop that forced the pivot, why AI is replacing courses faster than anyone wants to admit, and how to actually monetize expertise in a post-course world. Timestamps…
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The Media Trends Nobody Is Talking About
Brian Morrissey (The Rebooting) joins Matt and Kolby to talk about his three-archetype theory of modern media, why most TBPN streaming-show clones will fail, the real strategic value of SMS, and why aging out of LinkedIn is a bigger flex than flying private. Timestamps: 00:00 Intro 00:06 The 3...
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Inside a Top 10 Spotify Podcast Business, Local Newsletters To Agency Funnel, Will AI Change Email Marketing Forever?
In today's episode, Ethan Brooks (Austin Business Review), Alyssa Dulin (Kit), and Jonathan Barshop (Modern Wisdom) join Matt and Kolby to discuss how to monetize a local newsletter with services instead of ads, what AI is actually doing to email deliverability, and the unconventional growth...
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Life Update
Join here: WriteGrowSell.com Enrollment ENDS May 4th at 11:59 pm EST. This is the last opportunity to join Write, Grow, Sell for the next 5+ months and get in at the lowest price since 2024.
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This Free Site Makes More Than His $10M Course (w/ Neville Medhora)
In today's episode, Neville Medhora (Swipefile, Copywriting Course, ex-AppSumo) joins Matt and Kolby to talk about how good copy delivered AppSumo's first $10,000 day, why his flagship Copywriting Course business is being eaten by AI while Swipefile.com is soaring, Neville's content workflow, and...
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He Raised $4M in 4 Hours With One Email
Walker Deibel (Buy Then Build) joins Matt and Kolby to talk about how he wrote a category-defining book, built a newsletter to 300,000 subscribers, and used that list to raise $4 million in four hours. They cover his grassroots book launch strategy, why he believes newsletters are the most...
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The Real Reason OpenAI Acquired TBPN for $100M+
Matt and Kolby break down OpenAI's acquisition of TBPN for over $100 million and what it actually means for media. They dig into why the deal was less about audience size and more about an aqua hire of founders John Coogan and Jordi Hayes, how tech companies consistently use media as a PR and...
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How to Build a Creator Business Worth Acquiring
Taylor Cromwell (Creator Diaries) joins Kolby to talk about what it actually takes to go from creator to founder — and what makes a media business acquisition-ready. They break down the Starter Story and Salary Transparent Street deals, how to eliminate key-face risk, why IRL events are the next...
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Is Mr. Beast The Next BuzzFeed?, SMS Is The New Email, Durable Creator Businesses
In today's episode, Matt and Kolby dig into what's actually working in audience building right now — fandom vs. impressions, the channels that actually build real community, and why frameworks are the ultimate cheat code for creator brands. Chenell Basilio (Growth in Reverse) joins to talk pop-up...
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How Trade Shows Make Millions
Brent Davidson built a 500-person trade show for HVAC contractors from scratch — and in this episode, he breaks down the business model behind it: how exhibitors and sponsors pay the bills, how to design attendee flow, and why in-person marketplaces are more durable than anything...
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The Substack TRAP, Why Creators Plateau, How To Create Frameworks
In today’s episode, we sit down with Matt Ragland to break down how top creators actually build leverage, grow audiences, and scale sustainable media businesses. We dive into frameworks that make you memorable, the reality of plateauing on YouTube, and how to evolve from solo creator to true...
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$6M Newsletter With 1 Employee, HubSpot Buys Starter Story, $500k/Month WITHOUT Ads
In today’s episode we break down four media companies including Breaking Points, Starter Story, Lenny's Newsletter, and Colin and Samir's creator summit, pulling out what's working, what's being left on the table, and what every media founder should take notes on. Plus, we get into the AI slop...
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New Media in 2026: What Actually Works
Welcome to the first episode of the New Media Podcast with Matt McGarry and Kolby Hatch. In this episode, we break down the business of media—from newsletters and YouTube to events and monetization strategies. We also dive into lessons from New Media Summit, building profitable media companies…
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UPDATE: We’re relaunching this podcast with a new name
In this episode, I share an important update about the future of the podcast as we relaunch with a new name and direction. While the show started focused on newsletters and email marketing, the new version will expand into helping you build an independent media, education, or creator business....
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5 Frameworks That Made My Clients $100M+
Get the slides and resources mentioned from this episode linked here. In this video, I break down the 5 frameworks that helped my clients generate over $100 million in sales from email. These are the exact strategies top media, education, and creator businesses use to grow their email list, boost...
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How To Build a 7-Figure Membership Business
Learn more about Uscreen https://www.uscreen.tv/ In this episode, I sit down with Allison Yazdian, CEO of Uscreen, to break down how creators can build scalable, recurring revenue with video-first memberships. We cover what makes a compelling offer, how to price and tier it, and the features that...
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The #1 Monetization Model Publishers and Creators Miss!
Learn more about Ezoic: https://www.ezoic.com/ I sit down with Gavin Bechtold (Ezoic) to reveal how publishers, creators, and newsletter operators are leaving serious money on the table by ignoring website monetization. We break down programmatic ads, first-party data, and how sending traffic…
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Beehiiv’s CEO Breaks Down His Exact Newsletter Growth Playbook
🐝 Join beehiiv here and use code GROWLETTER for 20% off: https://www.beehiiv.com/ I sit down with Tyler Denk to break down how he built Big Desk Energy into a 120k+ subscriber newsletter—while still working a full-time job as Beehiiv's CEO. They get tactical on weekly workflow, “night-before /...
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The Fastest Way to Turn Your Expertise Into a $1M/Year Business
Traditional online courses are dead. People don’t need more information. They need execution. In this video, I break down why live cohort-based programs are the fastest way to turn your expertise into a $100K+ offer and eventually a $1M/year business. You’ll learn how to craft your cohort in 8...
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The Future of Newsletters: Experts’ Predictions For 2026
What’s changing in newsletters, email marketing, and the creator economy — and how do you grow, monetize, and scale in 2026? In this FREE online event, 8 industry experts share 15+ data-backed predictions on newsletter growth, email deliverability, audience development, and media monetization —...
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15 Steps to Sell Your First Digital Product
This episode is a complete 15-part breakdown of how to sell your first digital product from scratch. I walk through how to choose the right product, validate demand, and price it for maximum conversions. You’ll learn why you don’t need a huge audience to make real money. I also cover launch...
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10 Reasons You Should Start a Newsletter in 2026 (You’re NOT Too Late)
In this video, I break down why so many people hesitate to start a newsletter— and why that fear once held me back too. You’ll learn the biggest advantages of launching one, from owning your audience to building a scalable, high-profit media business with multiple revenue streams. I also share my...
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The Future of Media: Why Only 3 Platforms Will Matter
In this Q&A, we discuss the future of media and why newsletters, YouTube, and podcasts will dominate. Matt shares his MAGIC Framework for converting social followers into email subscribers. We discuss Beehiiv’s newest features, including dynamic content, native analytics, and its ad network. The...
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What’s REALLY Worth More: Followers or Email Subscribers?
In this episode, we break down how to build a profitable, future-proof content business. You’ll learn why email subscribers are far more valuable than social followers, how to balance content frequency and quality, and how AI is reshaping media and audience engagement. We also cover how to…
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I Ranked 30+ Newsletter Growth Tactics From Best To Worst
In this episode, I break down 30 different newsletter growth channels—from social and search to partnerships and paid ads—and rank them based on scale, effort, and subscriber quality. I’ll share surprising data showing just how wildly subscriber value can vary between sources, plus the framework…
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I Helped 100 People Get 1,000 Newsletter Subscribers (Without Ads)
In this Q&A video, I answer questions about how to start, grow, and monetize a newsletter. I explain how to get 1,000 subscribers in 30 days using my “1K Challenge,” which includes daily posting, commenting, and outreach on platforms like LinkedIn or Instagram. I cover how niche is too niche, why...
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UPDATE on This Podcast, My Content, and Our New Event
In this episode, I unveil the vision behind the new New Media Summit—our upcoming 2026 conference focused on the future of media—and how we’re leveling it up with bigger speakers, more actionable sessions, and better networking. I also share why I’m shifting to a YouTube-first content strategy in...
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The TRUTH About LinkedIn Newsletters in 2025
In this Q&A, I answer your biggest questions about building and scaling a newsletter in 2025. We cover everything from whether LinkedIn newsletters are still worth it, to what platform you should use (Beehiiv, Kit, Substack, or Klaviyo), and the most effective ways to grow your audience...
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How I Write My $50k/Month Newsletter (Step-By-Step Process)
In this week's Q&A, I break down the real tactics that work for growing and monetizing newsletters in 2025. I cover my personal content workflow, why newsletter recommendations are dead, and what actually matters for sponsors beyond list size. I also discuss local newsletters, when to start…
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Why We're Ending The Podcast
Comment on the YouTube video if you have ideas on what content you want to see next: https://youtu.be/fm5O0lGLMuE Subscribe to Ryan's YouTube channel: YouTube.com/@vibemarketingwithryan Join Ryan's newsletter here >> Join Matt's newsletter here >> Matt and Ryan discuss why they’re pausing the...
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5 EASY Ways To Make Your First $1000 Online
Matt and Ryan discuss AI's role in advertising and content creation, and the 5 simplest ways to make your first $1000 online. Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Work with Ryan's agency...
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LinkedIn & Email List GROWTH HACKS From a $5M/Year Marketer
FREE Guide: How to get your first 1000 newsletter subscribers in 30 days >> Daniel Bustamante is the COO at Premium Ghostwriting Academy and the founder of Funnel Breakdowns newsletter. He specializes in million-dollar email marketing prompts, tactics, and strategies for 6 and 7-figure creators…
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How This Anonymous Writer Grew To 2M+ Followers & 200k+ Newsletter Subscribers
FREE GUIDE: How to get your first 1000 email subscribers in 30 days >> The Culturist is a newsletter with over 200,000 subscribers that explores art, literature, music, and the layered histories of culture and religion. Timestamps 00:00 The Power of Content Ownership 02:45 Transitioning from…
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Watch This BEFORE You Start a Newsletter
FREE GUIDE: How to get your first 1000 email subscribers in 30 days >> In this conversation, Matt McGarry and Ryan Carr discuss the challenges and strategies for growing a newsletter audience and generating revenue. Chapters 00:00 Scaling Webinar Strategies 02:43 The Challenge of Subscriber…
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Email Deliverability Masterclass w/ Chris Miquel
Chris Miquel is the founder of SoVi Digital and Audience Bridge. He helps clients maximize deliverability, engagement, and email list growth. Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Work…
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$0 To $20k+ Per Month In 30 Days: How a $150M CEO Is Building a Newsletter From Scratch
Chris Hoffmann is the CEO of Hoffmann Brothers & Deutschmann Lane Holdings, leading home service brands across multiple cities. He scaled his family business from $9M to $150M+ in revenue. He is also the founder of The Path Less Traveled, a newsletter on growing service companies without outside...
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Million Dollar Webinars, How To Boost Live Show Up Rate, How To Launch a Course, and More
Matt and Ryan Carr discuss webinar marketing and sharing strategies for boosting sign-ups, keeping audiences engaged, and increasing show-up rates. They also cover lessons from building courses, leveraging lead magnets, and using AI meta-prompting to structure content effectively. Want more…
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I'm Dyslexic, Yet I Built a $2M+ Per Year Writing Business (Here's How)
Matt shares his journey of building a successful writing business despite his dyslexia. He breaks down 12 actionable rules that helped him succeed. Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com...
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ABOUT THIS SHOW
New Media is a podcast for founders and creators building independent media businesses. We explore how to grow and monetize audiences without depending on algorithms, advertising, and platforms you don't control. Each episode shares practical insights on building profitable media and education businesses.
A GrowLetter podcast, hosted by Matt McGarry and Kolby Hatch.
HOSTED BY
Matt McGarry and Kolby Hatch
CATEGORIES
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