The #1 Way to Communicate with SMB Resellers | Agency Ingram Micro

SMBs make up 99% of America’s 28.7 million firms. Why wouldn’t you meet them on their preferred communication channels? In this episode of B2B Tech Talk, Kelly Sander—Director of Sales for SMB at Ingram Micro and 2020 nominee of Women in the Channel—speaks with Keri about working with SMBs in a remote work world. Plus, Kelly goes over: -The definition of an SMB and why it’s critical to partner with them -The most efficient ways to target end users and their customers -Benefits of teaming up with the SMB Alliance Learn why Ingram Micro received five stars for its Partner Program Guide, more about the SMB business unit and how Ingram Micro helps its smaller partners scale to compete in the big leagues. Connect with Kelly on LinkedIn or email her at [email protected] To join the discussion, follow us on Twitter @IngramTechSol #B2BTechTalkListen to this episode and more like it by subscribing to B2B Tech Talk on Spotify, Apple Podcasts, or Stitcher. You can also listen on our website.