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The 1st Touch Model in Google Analytics is DEAD episode artwork

May 11, 2023 18 min

The 1st Touch Model in Google Analytics is DEAD

from B2B Growth Hosted by Sweet Fish

On this episode, James and Benji welcome back Dan Sanchez to discuss the latest Google Analytics update, why people are up in arms and the ultimate ramifications. Link to Post: https://www.linkedin.com/posts/steffenhedebrandt_googleanalytics-b2bmarketing-webanalytics-activity-7051832783605784576-RJNz?utm_source=share&utm_medium=member_ios Connect with us: James: https://www.linkedin.com/in/jamescarbary/ Benji: https://www.linkedin.com/in/benji-block/ Dan: https://www.linkedin.com/in/digitalmarketingdan/

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The 1st Touch Model in Google Analytics is DEAD

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