EPISODE · Jun 9, 2026 · 7 MIN
The 5 Principles Behind Effective Book Marketing for Authors
from Coffee with Carma · host Carma Spence
If your book marketing keeps stalling no matter how hard you try, the problem probably isn’t your effort. It’s more likely a missing layer that most authors never address. In this episode, I share five key principles that show what’s blocking your path. This isn’t about adding more to your plate. It’s about understanding the right sequence. This way, what you’re already doing can work as you planned.Questions This Episode Answers:* Why does my book marketing keep stalling even when I’m posting consistently?* What is the connective tissue that most book marketing advice skips?* Do I need a big audience before I start marketing my book?* How do I build a simple book marketing system that actually works?* What do successful authors do differently when it comes to book promotion?Thanks for reading Authority by Design! This post is public so feel free to share it.Authority by Design is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Get full access to Authority by Design at carmaspence.substack.com/subscribe
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The 5 Principles Behind Effective Book Marketing for Authors
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