EPISODE · Jul 19, 2026 · 21 MIN
The Accessibility Advantage: Why Inclusion Beats Compliance — with Maxwell Ivey, The Blind Blogger
from AI Visibility Podcast with Jason T Wade of BackTier · host Jason T Wade
Maxwell Ivey, known worldwide as The Blind Blogger, has spent nearly two decades proving that accessibility isn't about compliance and shame — it's about reputation, innovation, and growth. His journey is one of a kind: carnival owner, amusement ride broker, life goals coach, podcast booker, and now accessibility advisor to PodMatch and founder of The Accessibility Advantage. In this episode, Max shares: Why inclusive design makes products, content, and marketing better for everyone The most common website mistakes that cost businesses disabled customers How large the disability market really is — and why happy disabled consumers become unpaid influencers Simple accessibility improvements you can make today His personal toolkit for overcoming adversity: inter-dependence, self-determination, determined positivity, and honest storytelling Guest Bio Maxwell Ivey is an accessibility expert, author of four books (two award winners), speaker, and host of The Accessibility Advantage podcast. He taught himself HTML in 2007 to launch his first business selling carnival rides online, and became a trailblazer by being openly blind online when most disabled entrepreneurs hid their challenges. He's been published in Consumer Reports, writes the "Barrier Free Bytes" column for PHP Architect, serves on PodMatch's advisory board, and has appeared on hundreds of podcasts — occasionally singing an original song along the way. Contact & Links Website: https://www.theaccessibilityadvantage.com/home LinkedIn: https://www.linkedin.com/in/maxwellivey/ Instagram: https://www.instagram.com/TheBlindBlogger YouTube: https://www.youtube.com/maxwellivey Facebook: https://www.facebook.com/maxwellivey X: https://www.x.com/maxwellivey Pinterest: https://www.pinterest.com/maxwellivey
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The Accessibility Advantage: Why Inclusion Beats Compliance — with Maxwell Ivey, The Blind Blogger
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