The Accidental Influencer - How Did This Happen after 40??

I never planned on becoming an influencer, it just happened.In this episode, I share how closing my clothing boutique, working in real estate as a single mom, and posting makeup videos during COVID led to building an online career and a community of women, especially women over 40.I also talk about a growing trend on social media that I can’t get behind: cruelty disguised as “honesty.” Calling women names, bashing bodies, or tearing others down for clicks isn’t confidence it’s gross. In this episode, we talk about:• How I became an accidental influencer• Closing my clothing boutique and pivoting careers• The reality of influencer marketing and brand deals• Why cruelty is being mistaken for “honesty” online• Empowering women over 40 through beauty, confidence, and community✨ Connect with me:Instagram: @thekerriesmartPodcast: I Love You More🎧 New episodes weeklyConnect with Kerrie:Instagram https://www.instagram.com/thekerriesmart/TikTok  https://www.tiktok.com/@thekerriesmart?_t=8nOlgVL9M29&_r=1YouTube https://youtube.com/@kerriesmart